Staff Outbound Product Manager - job 1 of 6

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

The Team:

The Customer and Industries Workflows business unit products enable organizations to create seamless customer experiences and drive fierce customer loyalty. Our products, Customer Service Management, Field Service Management, and Industry verticalized solutions such as Financial Services, deliver omnichannel customer engagement and operations while uniting the front, middle, and back office financial services teams to resolve issues faster and drive great experiences through our products.

The Role:

This position reports to:  Senior Manager of Outbound Product Management – Financial Services, Customer and Industry Workflows.

Outbound Product Managers are key to helping us scale as we continue to be one of the fastest-growing business units at ServiceNow. Outbound Product Managers combine a deep understanding of our product capabilities as well as market dynamics, with a passion to inform roadmaps and help our GTM, partner, and customer ecosystem understand the value delivered.

What you get to do in this role:

The goal is to create high-quality enablement content that highlights the value of product innovations, particularly focusing on workflows and task orchestration for service teams and supporting departments. This includes developing a deep understanding of customer use cases and success outcomes to help influence the product roadmap. By documenting these insights, you can ensure alignment with customer needs and expectations. Additionally, creating best practices assets will support product adoption among customers and partners. As a trusted resource, you’ll promote the product vision within the financial services industry, collaborating with industry influencers, strategic partners, and influencer firms. Close coordination with Inbound Product Management, Product Marketing, Product Success, and Technical Alliances is crucial to defining product strategy, release themes, and go-to-market plans, ensuring smooth execution across all teams. Ultimately, guiding cross-functional teams will be essential to accomplishing these shared goals.

To be successful in this role, you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes into problem-solving. This may include using AI-powered tools, automating workflows, reviewing AI-influenced insights, or exploring AI’s potential impact on the function or industry.
• 8+ years of Product Management or related experience
• Deep experience with CRM or BPM applications, specifically data models applied across multiple industry verticals, or related experience is required
• Deep GTM experience
• Must have a strong customer orientation
• Must have PaaS/SaaS experience
• Must have experience working with industry influencers to evangelize the product
• Very strong written and oral communication skills; able to write GTM content
• Excellent people and management skills to interact with customers, executive staff, colleagues and cross-functional teams, and third parties

Preferred:

• Must have a ServiceNow Certification, or is working to get one
• A Financial Services solutions background is optional
• Experience as a Developer or Functional Consultant is a plus

For positions in this location, we offer a base pay of $163,600 - $286,300, plus equity (when applicable), variable/incentive compensation, and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan, and family leave programs. Compensation is based on the geographic location where the role is located and is subject to change based on work location.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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