Principal Outbound Product Manager, AI Platform Security - job 1 of 2

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

About the team:

The mission of the AI Platform Security Outbound Product Management team is to gather, distill, and distribute the information needed to build, market, sell, and support AI and workflow privacy and security products. Members of this team:

• Gather customer, partner, and sales feedback to influence the Product Roadmap
• Coordinate with pricing specialists and other stakeholders to properly price and package our products
• Work with our marketing partners and other stakeholders to create customer-facing whitepapers, product decks, webinars, blog posts, demos, and presentations.
• Deliver sales and partner enablement.
• Work with internal product teams to develop support documentation and implementation guides for our Support and Delivery teams.

About the role:

In this role you are a subject matter expert in the way changes to security and privacy best practices affect customers of the ServiceNow AI Platform. You will spend approximately 25% of your time talking to customers about what they are doing with ServiceNow, what they want to do with ServiceNow, what kind of data they have in ServiceNow and how they wish to protect that data. This requires the interest and willingness to be constantly learning the cybersecurity space and its intersection with industry standards organizations and regulated markets. With this combined proficiency and set of soft skills you will be able to simplify and articulate the products’ complexities for all audiences. You are passionate about discovering pain points and friction and developing a relationship with our customers and then using what you’ve learned to inform our product roadmap, our sales and marketing messaging, and our technical product enablement.

The impact you'll make:

Education

• Share your expertise through informative and engaging content. Increase the institutional knowledge of data security, privacy, international compliance regulations, and the current state of the art in these fields.
• Act as the recognized Subject Matter Expert on security and privacy emerging products for the platform and how those products map to customer pain points.
• Teach our sales teams and partners how our security and privacy solutions provide value to our customers.
• Inform the product roadmap with your knowledge of security and privacy and the needs of our customers.
• Contribute to the emerging Security and Privacy products Implementation best practices documentation to yield optimal customer outcomes.
• Establish repeatable action plans to link customer-focused outcomes to security product challenges - from activation to implementation to adoption and success, migrations, and product end-of-life/support.

Sales Success

• You will be on the leading edge of establishing the go-to-market strategy and motion by collaborating with Inbound Product Management and Product Marketing to understand sales motions and value propositions.
• You will use those concepts to be the main coordinator and contributor of enablement content across multiple customer-facing teams to ensure the go-to-market motions are successful.
• You will support our internal go-to-market teams in their pursuit of deals related to our security and privacy products.
• Represent platform security for industry analyst responses.
• Inform and collaborate on pricing/packaging strategy for optimal user conversions across product packages.
• Influence product marketing teams to provide direction for product positioning, messaging and enablement that is both internal and public facing.
• Identify inefficiencies and new opportunities to improve business growth metrics.

Product Success

• You will be responsible for helping our early adopting customers achieve value from our emerging Security and Privacy solutions by ensuring implementation guides are created and updated for our products.
• You will collect customer success stories that can be published to help jump-start the reference engine for our emerging Security and Privacy solutions.
• Be the voice of the customer, partners, and sellers to establish yourself as a trusted advisor on platform security solution matters.
• You will be helping the customer support team on some related case tasks analysis to verify if the content provided to the support team is clear and detailed or needs to be improved.

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• 8+ years in enterprise software product management.
• A strong interest in Information Security & Privacy demonstrated by continuing education, projects, or certifications.
• A high degree of comfort speaking to groups of people such as customers, industry analysts, executives, and technical audiences. Demonstrated by 1 to 3 years previous work in sales, product management, solution engineering, consulting, marketing, or similar customer-facing role.
• The verbal and visual communication skills to simply communicate complicated topics choosing the right balance of technical detail and abstraction for the audience.
• The technical skill to understand and build demos of complicated security concepts such as encryption, key management, code signing, log analysis, risk management, authentication & authorization.
• The ability to acquire ServiceNow Certified Administrator certification within six months of hire.

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For positions in this location, we offer a base pay of $163,600 - $286,300, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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