Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
CSG Product Director, Marketing Cloud image - Rise Careers
Job details

CSG Product Director, Marketing Cloud

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Customer Success

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Role Description
The Customer Success Adoption team is looking for a highly driven and collaborative Director to lead research and strategy for Marketing Cloud Adoption. This is a high-impact, cross-functional role that blends rigorous research, data analysis, and executive-level communication to accelerate how customers realize value from their investment in Salesforce.
As part of a fast-paced and high-performing team, you will build adoption strategies grounded in customer behavior, industry trends, and Salesforce best practices. You’ll lead qualitative and quantitative research efforts, analyze usage patterns across customer cohorts, and synthesize insights into strategic recommendations that influence product, customer success, and executive stakeholders alike.
Sample Projects You’ll Lead
  • Define adoption excellence strategies using “lookalike” customer cohorts to scale what works
  • Build frameworks to reach admin and business users, capture goals, and measure progress toward business value
  • Execute bridge plans that transition current customer success practices into future-state scalable models
  • Lead industry research studies to inform Customer Success innovation across product lines
  • Deliver high-impact presentations and narratives that engage VP- and SVP-level leaders with actionable insights

Your Impact
  • Drive product adoption strategy through a combination of customer data, industry benchmarking, and Salesforce success patterns
  • Translate complexity into executive-ready content that influences decisions at the highest levels
  • Proactively identify trends, risks, and opportunities across the customer base to shape enterprise-wide strategy
  • Partner across functions—including Product Management, Marketing, Data & Analytics, and Customer Success—to align on metrics and adoption frameworks
  • Build scalable research programs that inform both near-term actions and long-term success motions

What We’re Looking For
  • 10+ years in management consulting, strategy, or customer success roles focused on B2C SaaS
  • Proven ability to generate strategic insights that drive measurable business outcomes
  • Strong analytical skills with the ability to identify trends, build frameworks, and guide decisions through data
  • Exceptional executive communication skills and comfort engaging senior leaders with clarity and confidence
  • Deep experience leading qualitative and quantitative research in a business setting
  • Skilled at cross-functional collaboration and navigating complex organizations with agility and influence
  • Familiarity with CRM, SaaS adoption models, and the Salesforce ecosystem (Marketing Cloud a strong plus)

Preferred Qualifications
  • MBA or advanced degree in business, analytics, or related field
  • Proficiency in SQL and data visualization tools (e.g., Tableau)
  • Experience with Excel-based modeling, cohort analysis, and business case development
  • Passion for AI, innovation, and the future of customer success

Why Join Us?
This is more than a strategy role—it’s your chance to shape how Salesforce helps customers move from purchase to real, measurable value. If you thrive at the intersection of insight and influence, strategy and storytelling, we’d love to meet you.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.

The typical base salary range for this position is $180,300 - $261,500 annually. 

The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

Salesforce Glassdoor Company Review
4.1 Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon
Salesforce DE&I Review
No rating Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
CEO of Salesforce
Salesforce CEO photo
Marc Benioff
Approve of CEO

Average salary estimate

$220900 / YEARLY (est.)
min
max
$180300K
$261500K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Photo of the Rise User
Posted 23 hours ago
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Feedback Forward
Take Risks
Collaboration over Competition
Medical Insurance
Dental Insurance
Vision Insurance
Paid Time-Off
Maternity Leave
Paternity Leave
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Employee Resource Groups

Salesforce seeks a strategic Senior Director to lead Agentforce Platform Content Experience, building scalable content, tools, and teams that enable high-quality AI agent adoption.

Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Feedback Forward
Take Risks
Collaboration over Competition
Medical Insurance
Dental Insurance
Vision Insurance
Paid Time-Off
Maternity Leave
Paternity Leave
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Employee Resource Groups

Salesforce seeks an experienced quota-carrying Account Executive to manage and expand relationships with Higher Education institutions across the Upper Midwest using Salesforce CRM and AI capabilities.

Lead the strategy and execution of insurance methodologies and associated data products for Forbes Advisor, turning complex insurance markets and regulations into clear, defensible scoring frameworks and structured datasets.

Photo of the Rise User
Posted 21 hours ago
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Dental Insurance
Flexible Spending Account (FSA)
Disability Insurance
Health Savings Account (HSA)
Vision Insurance
Paid Holidays

Lead discovery-to-pilot efforts as a Principal Product Manager, driving evidence-backed decisions for new 0→1 product initiatives in a fast-moving, remote-first organization.

Photo of the Rise User

Lead product strategy and execution for innovative nursing education and competency solutions at a global healthcare information leader.

Photo of the Rise User
Informa Group Plc. Hybrid 300 S Riverside Plaza, Chicago, IL 60606, USA
Posted 14 hours ago

Technomic (Informa) seeks a Product Specialist to own product requirements and launch features for the Ignite SaaS platform, improving user experience and client outcomes.

Photo of the Rise User
Posted 15 hours ago

Product manager role focused on building and iterating professional-grade options and derivatives trading features for a digital brokerage within the Futu/Moomoo organization.

Photo of the Rise User

Senior product leader needed to direct the Salesforce-driven digital roadmap, manage cross-functional product teams, and advance digital initiatives across a financial services environment.

Posted 20 hours ago

Amplify is hiring a Product Manager to lead the roadmap, delivery, and governance of data products that power analytics and decision-making across its K–12 education offerings.

Photo of the Rise User

Macmillan Learning is hiring a remote Product Manager to lead strategy, design, and execution of high-school course products that improve teacher and student outcomes.

Lead and scale Forbes Advisor’s Home Services product in the US as a Senior Product Manager, owning strategy, delivery, and cross-functional alignment in a remote role.

Photo of the Rise User
Posted 12 hours ago

Product Manager for a remote role at Hirevue to define product vision and deliver data-driven hiring and evaluation solutions across a fast-moving SaaS platform.

Photo of the Rise User
Posted 12 hours ago

Help Illumio strengthen cyber resilience by producing clear, developer-friendly API documentation and interactive content that enables customers and partners to use our platform effectively.

Photo of the Rise User
Posted 13 hours ago

Product Manager II needed to lead execution of credit-building products at Super.com, driving 0→1 and 1→10 outcomes through data-driven experiments and cross-functional leadership.

Photo of the Rise User
PayPal Hybrid San Jose, California, United States of America
Posted 9 hours ago

PayPal seeks a Sr Director of Product Management to define and drive multi-year platform strategy and technical roadmaps for the PayPal Complete Payments Platform, leading product leaders and cross-functional initiatives to scale global payments capabilities.

Salesforce was founded with a mission to transform business operations and make a positive global impact. It is a cloud-based company providing customer relationship management (CRM) software and applications.

31 jobs
MATCH
Calculating your matching score...
BADGES
Badge ChangemakerBadge Future MakerBadge Global CitizenBadge InnovatorBadge Future UnicornBadge Rapid Growth
CULTURE VALUES
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Feedback Forward
Take Risks
Collaboration over Competition
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Paid Time-Off
Maternity Leave
Paternity Leave
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Employee Resource Groups
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
January 10, 2026
Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!