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Go-to-Market Activation Specialist

Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.

We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us!

Job Description

As the Go-to-Market Activation Specialist, you'll help bring the Lifecycle Value Promise to life by leading the rollout of performance models across sales and partner networks. This role is centered on driving measurable transformation through strategic program activation, scalable engagement model design, and performance incentives. You'll orchestrate collaboration, oversee change management projects, and build processes that reshape how complex customer and partner engagements are managed, establishing a new benchmark for agreement and execution across the organization. You will report to the Commercial Strategy Manager and have a hybrid schedule working in Milwaukee, WI or Mayfield Heights, OH.

Your Responsibilities:

  • Manage rollout of the performance incentive model and change projects tied to FY26 success.
  • Monitor tool effectiveness and ensure internal operational readiness
  • Ensure tool accuracy and adoption through strategic change management.
  • Create business process plans and use tools to support successful adoption of important programs.
  • Coordinate behavior change programs for distributors, LCS Commercial, LCS global and RA sellers.
  • Build, approve, and implement communication and execution frameworks
  • Maintain rhythm of reviews, and communications to track performance.
  • Develop collaboration plans and scalable opt-in models for complex engagements.
  • Design new processes to manage multi-partner relationships.
  • Review and validate plans for legal viability and operational readiness.
  • Lead approval cycles and implementation planning with internal and external partners.

The Essentials - You Will Have:

  • Bachelor's Degree or Equivalent Years of Relevant Work Experience.
  • Legal authorization to work in the US is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening
  • Availability for travel 10-20% for distributor partner meetings

The Preferred - You Might Also Have:

  • Bachelor's degree with 5+ years program management experience leading projects.
  • Change management and partner engagement skills.
  • Build scalable processes and monitor adoption metrics.
  • Experience aligning processes with broader strategic goals.
  • Business insight: apply knowledge of business and the marketplace to promote our goals.

What We Offer:

  • Health Insurance including Medical, Dental and Vision
  • 401k
  • Paid Time off
  • Parental and Caregiver Leave
  • Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
  • To learn more about our benefits package, please visit at www.raquickfind.com.

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right person for this or other roles.

This position is part of a job family. Experience will be the determining factor for position level and compensation.

#LI-LifeAtRok

#LI-Hybrid

#LI-AO1

For this role, the Base Salary Compensation is from $88,960 - $133,440 with an annual target bonus of 5% of base salary. Our benefits for the US can be found here. Actual pay will be based on factors such as skills, knowledge, education, and experience.

We are an Equal Opportunity Employer including disability and veterans. 

If you are an individual with a disability and you need assistance or a reasonable accommodation during the application process, please contact our services team at +1 (844) 404-7247.

Rockwell Automation’s hybrid policy aligns that employees are expected to work at a Rockwell location at least Mondays, Tuesdays, and Thursdays unless they have a business obligation out of the office.

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Average salary estimate

$111200 / YEARLY (est.)
min
max
$88960K
$133440K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Our mission is to improve the quality of life by making the world more productive and sustainable. We are committed to enabling the next generation of smart manufacturing. With the right strategy, talented people, and our substantial financial str...

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Full-time, hybrid
DATE POSTED
December 2, 2025
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