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Field Marketing Coordinator - job 1 of 2

Newsela is hiring a Field Marketing Coordinator to execute localized, revenue-focused field marketing programs across priority markets. The role partners closely with Marketing, Sales, Customer Success, and Sales Development to run lead generation campaigns, manage event logistics, maintain sales enablement assets, and help scale repeatable GTM plays that drive pipeline and closed-won business.

Skills

  • Event coordination and logistics
  • Campaign execution across digital, webinar, and direct mail channels
  • Experience working cross-functionally with Sales and Customer Success
  • Familiarity with sales enablement platforms (Highspot or similar)
  • Strong project management and organizational skills
  • Ability to analyze campaign performance and follow leads through the funnel
  • Asset management and template creation
  • Comfort operating in ambiguous, fast-paced environments
  • Excellent written and verbal communication
  • Attention to detail and deadline orientation

Responsibilities

  • Support quarterly field marketing plans and market-responsive requests in coordination with the Field & Account-Based Marketing Manager
  • Execute state-specific and regional lead generation campaigns (landing pages, webinars, digital, direct mail, in-person)
  • Help build scalable GTM playbooks and support SDRs in meeting-setting and pipeline generation
  • Adapt and localize sales collateral and enablement tools for target segments and accounts
  • Refresh and maintain a library of self-service, customizable templates for Sales and Customer Success
  • Manage collateral and campaign assets in Highspot, and monitor/report on usage
  • Maintain swag inventory, event materials, and coordinate in-person event logistics
  • Collaborate with regional teams to develop and maintain a prioritized campaign and event calendar
  • Attend in-person events as needed and support post-event follow-up and reporting

Education

  • Interest in transitioning to marketing or 1+ year of marketing experience
  • Bachelor's degree preferred but equivalent experience accepted

Benefits

  • Base salary $68,000 - $75,000 plus incentive stock options
  • Standard benefits package (healthcare, paid time off) and other employee benefits
  • Remote work flexibility
  • Opportunities for professional growth and cross-functional collaboration
To read the complete job description, please click on the ‘Apply’ button
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CEO of Newsela
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Pep Carrera
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Average salary estimate

$71500 / YEARLY (est.)
min
max
$68000K
$75000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Newsela is dedicated to transforming the way learners access the world through words.

4 jobs
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BADGES
Badge ChangemakerBadge Flexible CultureBadge Future Maker
CULTURE VALUES
Inclusive & Diverse
Mission Driven
Collaboration over Competition
Growth & Learning
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Learning & Development
Paid Time-Off
Sabbatical
WFH Reimbursements
Flex-Friendly
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$68,000/yr - $75,000/yr
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
October 18, 2025
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