Principal Product Manager, Ad Innovation & Experience

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Our Media Group portfolio is a powerhouse collection of consumer-first brands, supported by media industry leaders, Comcast, NBCUniversal and Sky. When you join our team, you’ll work across our dynamic portfolio including Peacock, NOW, Fandango, SkyShowtime, Showmax, and TV Everywhere, powering streaming across more than 70 countries globally. And the evolution doesn’t stop there. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive.

Principal Product Manager, Ad Innovation & Experience, will be responsible for the evolution of ad products and scaling across new content and platforms, optimizing features driven by data, business needs and research analysis. This is a director level position but an individual contributor role across our Global Streaming Product group.

This role will oversee a portfolio of existing Ad Innovations, projects, and features across multiple devices, services, and partnerships as well as ideating and building new opportunities for live events. Success will require building and maintaining strong relationships with key internal and external Business partners and Technology teams, communicating your vision and strategy of enhancements with executive leadership and key stakeholders.  

This position will report to the Vice President of Product, Ad Innovation and Experience will foster relationships within multiple areas of the business including Product, Design, Data Science, Sales, Sports, Research and Engineering teams.

In this role you will:

• Build a strategic vision, roadmap and experimentation strategy to deliver and optimize new ad products and experiences across platforms
• Create and deliver winning executive presentations that explain product vision, features and KPIs, managing senior stakeholder expectations and to inform priorities
• Partner with cross-functional business units to identify and conceptualize the best growth opportunities for ad products that will engage users and integrate seamlessly with the overall UX
• Collaborate with other product managers, design, data and strategy to develop holistic points of view and confidently make product decisions
• Present research on statistics, experimentation, revenue impact, user behavior and ad product enhancements to manage business health of products
• Deeply understand the ad tech and operations landscape, including existing limitations, emerging capabilities, and best practices, to drive optimal advertising experiences.
• Write feature requirements to capture revenue and engagement needs and collaborate closely with project management, technology & ad ops to implement the requirements, effectively manage ongoing projects, and provide necessary guidance to testers during the QA process
• Perform research on direct and indirect competitive ad offerings and maintain reference materials on the landscape
• Help build a product culture at Peacock and inspire the next generation of product leaders

What you have:

• Ability to lead and inspire alignment to a shared vision and outcome across Ad Sales, Marketing, Legal and Product stakeholders at various levels of seniority
• Product, data, and business background to analyze results and develop a strong narrative around actionable data, creating recommendations and buy-in from stakeholders
• Passion for creating innovative and engaging consumer products in the digital ecosystem
• Vision to anticipate evolving advertising and consumption trends, and proactive intuition around support of advertiser needs
• Empathy for the user and a curiosity for identifying their needs to uncover areas of opportunities
• A business mindset to balance short-term and long-term revenue opportunities.
• Flexibility to quickly adapt to rapidly changing priorities and deadlines
• Proven successful to manage multiple projects simultaneously with tight schedules
• Self-motivation to work effectively offsite and onsite and with global, multi-lingual teams
• Understanding of the commerce/subscription landscape and experience with related user flows
• Enthusiasm to be positive, confident and energetic

• 8+ years of experience in a product management role within digital product
• 2+ years of experience managing digital advertising products with a proven understanding of user needs and behaviors
• Experience managing products through the full life cycle: strategy, development, launch, optimization, sunset
• Strong analytical and problem-solving capabilities, experience doing data analysis to support business decision making
• Technical fluency to know how to communicate with developers and ask pertinent questions
• Excellent written and oral communication skills
• Experience with Agile/SCRUM software development environments
• BS/BA degree required, ideally in business administration, marketing, advertising, computer science, economics, or a related field
• Must have the legal right to work in the United States

This position is eligible for company sponsored benefits, including medical, dental, and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $170,000 - $220,000 (bonus and long-term incentive eligible).

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].