Demand Generation Marketing
About Knowtex
Knowtex is building the future of voice AI operating systems for clinicians, transforming how healthcare documentation happens at the point of care. Founded by Stanford AI scientists with deep clinical experience, we're experiencing explosive growth across both commercial health systems and federal healthcare, with our ambient documentation platform scaling rapidly to thousands of clinicians across hundreds of specialties. We're at an inflection point where cutting-edge AI meets real clinical impact, giving clinicians hours back each day to focus on what matters most - their patients.
Position Overview
Own and scale our pipeline generation engine. You'll be the architect of our multi-channel demand strategy, driving qualified leads across our core segments: federal healthcare (VA), multispecialty practices, and commercial health systems. This is a high-impact role where you'll build campaigns from scratch, optimize our entire funnel, and directly influence sales and revenue growth.
You'll work cross-functionally with Sales, Product, and Customer Success to understand what resonates with clinical decision-makers, health system administrators, and federal procurement teams—then translate those insights into campaigns that drive measurable pipeline growth.
Required Qualifications
3-4 years of B2B demand generation experience, preferably in healthcare technology, SaaS, or selling to clinical/federal buyers
Proven track record generating pipeline and hitting MQL/SQL targets in a high-growth environment
Deep expertise across demand gen channels: paid media, email marketing, content marketing, ABM, events
Strong analytical skills with experience in marketing attribution, funnel optimization, and ROI analysis
Hands-on experience with marketing automation platforms and CRM systems (HubSpot, Marketo, Looker)
Exceptional project management skills—you can juggle multiple campaigns and hit deadlines without sacrificing quality
Excellent written and verbal communication, with ability to craft compelling healthcare-focused messaging
Preferred Qualifications
Experience marketing to healthcare decision-makers: physicians, practice administrators, health system executives, or federal procurement
Understanding of healthcare IT landscape: EMR/EHR systems, clinical workflows, HIPAA compliance
Experience with federal contracting sales cycles (VA, DoD) or selling into government healthcare
Background in vertical SaaS, AI/ML products, or healthcare automation platforms
Familiarity with clinical specialties (oncology, orthopedics, etc.) and specialty-specific pain points
Track record launching and scaling ABM programs in complex enterprise sales environments
Benefits
Meaningful equity compensation
Unlimited PTO
Premium health, dental, and vision coverage
401(k) plan
Hybrid work model: 3 days/week in our San Francisco office
Average salary estimate
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