Head of Market Research

About the Role 

We at Innovaccer are looking for a Head of Market Research for our healthcare technology products catering to the US geography. If you have a background at a top consulting firm (e.g., MBB) or major SaaS organization, along with a proven record of shaping deep, data-driven white papers, high-impact research, and thought leadership pieces, this position will empower you to elevate Innovaccer’s market presence. You will drive high-stakes strategic projects that rely on your analytical rigor, storytelling prowess, and strong understanding of value-based care. Collaborating closely with cross-functional teams, you’ll leverage your healthcare technology and marketing expertise to position our products effectively, differentiate us in a competitive landscape, and inform decision-making at the highest levels of our organization

A Day in the Life 

• Lead Advanced Research & Paper Development: Spearhead in-depth quantitative and qualitative research initiatives—from designing comprehensive surveys, stakeholder interviews & focus groups to producing consulting-grade white papers. Your outputs will influence C-suite thinking, inform thought leadership, and power our go-to-market strategies.
• Strategic Segmentation & Thought Leadership: Refine market segmentation frameworks to pinpoint high-potential opportunities across the healthcare ecosystem. Develop insight-rich content—blog posts, executive memos, and external research pieces—that exhibits extensive strategic depth and polish.
• Synthesize Competitive Benchmarks & Recommendations: Continuously evaluate Innovaccer’s offerings against the broader market, creating structured analyses and strategic recommendations. Use these insights to enhance our solutions and guide forward-thinking product and marketing roadmaps.
• Cross-Functional Influence & Collaboration: Work closely with Product, Sales, Marketing, and Strategy teams to transform intricate research findings into actionable narratives. Provide executive-level guidance on positioning, differentiation, and messaging that resonates with multiple audience segments.
• Advanced Data Analytics: Leverage tools such as Excel, Power BI, Tableau, Python, or R to generate actionable insights from large datasets.
• Presentations and Reports: Craft polished presentations, executive summaries, and in-depth white papers that highlight research outcomes, guiding strategic decisions and reinforcing Innovaccer’s authority in healthcare technology.
• Thought Leadership 
• Contribute to blog posts, external research publications, and webinars to enhance brand credibility. 
• Develop top-tier marketing collateral, pitch decks, and sales enablement materials that reflect the rigor of consulting-level analysis.

• Market Vigilance: Stay ahead of emerging U.S. healthcare regulations, competitors’ movements, and new technologies in value-based care—ensuring our research priorities and market presence remain relevant and future-proof

What You Need 

• 7+ years of relevant experience in market research, strategic consulting, or product marketing—with a track record at top consulting (MBB) or leading SaaS technology companies. Experience in healthcare technology or healthcare IT is highly preferred, and a Master’s degree is a plus.
• Proven White Paper & Thought Leadership Expertise: Demonstrated ability to craft in-depth, influential white papers, executive summaries, or reports that resonate with senior stakeholders and establish brand authority
• Technical Proficiency: Expert-level understanding of survey design, data analytics, and research methodologies. Experience with SPSS, SAS, Power BI, Tableau, Python, or R is a plus.
• Healthcare Insight: Solid understanding of value-based care models, healthcare payment reform, and healthcare industry trends in the U.S.
• Marketing & Strategy Execution: Experience translating research insights into successful marketing strategies that drive measurable business outcomes. Ability to create high-impact research collateral, pitch decks, and sales enablement materials with the polished depth of consulting deliverables.
• Collaboration & Communication: Exceptional communication, interpersonal, and stakeholder management skills. Strength in presenting complex data to senior leadership in a concise, consultative manner.
• Campaign & Analytics Tools: Familiarity with marketing automation platforms, CRM systems, and analytics tools is an advantage. 
• Work Ethic: Self-motivated, results-oriented, and comfortable thriving in a fast-paced, dynamic environment.

We offer competitive benefits to set you up for success in and outside of work. 

Here’s What We Offer 

• Generous Paid Time Off: Recharge and relax with 22 days of fixed time off per year, in addition to company holidays—because we believe work-life balance fuels performance. 
• Best-in-Class Parental Leave: Spend quality time with your growing family. We offer one of the industry’s most generous parental leave policies to support you during life’s most important moments. 
• Recognition & Rewards: We celebrate wins—big and small. Get rewarded with monetary incentives and company-wide recognition for your impact and dedication. Your hard work won’t go unnoticed. 
• Comprehensive Insurance Coverage: Stay covered with medical, dental, and vision insurance, plus 100% company-paid short- and long-term disability and basic life insurance. Optional perks include discounted legal aid and pet insurance. 

Innovaccer Inc. is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive workplace where all employees feel valued and empowered regardless of any characteristic protected by federal, state or local law including, without limitation, race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, medical condition, disability, age, marital status, or veteran status. Innovaccer Inc. participates in the E-Verify program to confirm employment eligibility of all newly hired employees based out of the U.S. and employed by Innovaccer Inc. 

For any additional information, please visit the below websites:

E-Verify

Right to Work (English)

Right to Work (Spanish)

Disclaimer: 

Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information, we strongly advise you to report them immediately to our HR department at [email protected]. Additionally, please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information, including bank account details.