Demand Generation Manager
Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.
We are backed by $25M+ raised from Y Combinator, Sequoia, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.
Demand Generation Manager at Handoff
We’re looking for a hands-on Demand Generation Manager to build our acquisition engine from the ground up - designing and launching email-led, multi-channel campaigns that drive fast B2B growth. You’ll experiment, iterate, and tie every action to revenue, partnering closely with Product, Sales, and GTM Ops to turn ideas into predictable pipeline.
- Build and launch email campaigns that generate pipeline and accelerate conversion within short (<30-day) sales cycles.
- Write high-impact copy and manage campaign execution end-to-end - from brief to measurement.
- Experiment rapidly across channels (email, paid, social, landing pages) to improve lead velocity and conversion rates.
- Collaborate cross-functionally with Sales, Product, and GTM Ops to align messaging, handoffs, and reporting.
- Partner with engineering/product to connect campaign data to CRM and revenue systems.
- Analyze campaign performance and communicate insights that shape future strategy.
- Track and report on key metrics like open/reply rates, SQLs, and CAC
- 5+ years in demand generation, growth, or lifecycle marketing roles.
- Background in SMB marketing motions with a strong understanding of volume, speed, and personalization.
- Proven track record building email-centric campaigns that drove measurable pipeline.
- Hands-on copywriter comfortable owning messaging from idea to execution.
- Experience executing across multiple channels (email, paid, content, landing pages).
- Familiarity with marketing automation tools (HubSpot, Marketo, etc.) and CRM systems.
- Worked in fast-paced environments (Series A/B startups or agencies supporting similar clients).
- Comfortable with short sales cycles and agile experimentation.
- Bonus point: Experience in construction, skilled trades, or local service industries (or curiosity about them).
- Competitive Salary + Equity
- Unlimited Paid Time Off (PTO)
- 401(k)
- Medical, Dental & Vision Insurance
- Life & Disability Insurance
- Flexible Spending Account (FSA)
- Dependent Care FSA (DC FSA)
- Relocation Allowance
- Top-Notch Equipment - Choose your laptop!
- Team Offsites
You love the thrill of experiments that move the needle and campaigns that turn into revenue. If you want to build the engine, not just run it - let’s talk!
Handoff is an Equal Opportunity Employer. Handoff is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Handoff will not tolerate discrimination or harassment based on any of these characteristics. Handoff encourages applicants of all ages. Handoff also participates in E-Verify.
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