Social & Growth Marketing Manager
Location: Charlotte, NC
Fastbreak is the leader in operations technology for amateur sports, with a product portfolio for sporting directors, coaches, parents and athletes. We are hiring a hands-on marketing manager to grow our emerging B2C audience, power event promotions with our tournament partners, and turn event photography into fan engagement.
The ideal candidate has a strong marketing background with direct experience growing audiences on social media. You will own social, SEO, and customer storytelling. You love sports and back every idea with a plan, a deadline, and a metric.
What You’ll Do
- Own social growth across Instagram, TikTok, YouTube Shorts, and X.
- Build the content calendar, post daily, engage communities, and grow followers, reach, and engagement.
- Run B2B2C campaigns with tournament operators. Build plug-and-play toolkits that include outdoor signage, QR codes, email templates, and social packs.
- Activate photography & video content. Work with our team of creators to plan shot lists, request priority selects, and publish highlight reels and galleries that convert to traffic and sales.
- Support brand sponsors. Co-create organic campaigns, giveaways, and channel swaps that find new audiences while staying brand-safe for youth sports.
- Be on site some weekends. Capture live stories, short clips, and creator UGC, and ensure signage and QR flows drive scans.
- Measure and report. Build simple dashboards for social, SEO, and email. Track growth, CTR, signups, gallery views, and conversion.
- 4 to 7 years in B2C social and digital marketing, with proven audience growth.
- Working SEO skill set for content sites or directories, not just blogs.
- Strong copywriting for short-form video, captions, email, and signage across all platforms.
- Comfortable editing short videos and basic graphics. Tools like CapCut, Adobe, or Canva.
- 2+ years of experience creating editorial and social calendars.
- Experience supporting partners with field marketing kits and co-marketing.
- You love sports and are comfortable attending youth and amateur sports tournaments.
Extra Points
- Youth sports background or previous work with tournament operators.
- Experience with photographers and creator networks.
- Social media strategy & growth across cities or regions.
- Experience with generative AI tools for copywriting and image editing.
Location
- Charlotte, North Carolina - you are excited to work in person.
- This is NOT a hybrid or remote position. Relocation assistance available.
- Must be flexible and available to work on weekends.
- Weekend travel required.
Compensation
- Competitive salary, commensurate with experience.
- Comprehensive benefits. Health, dental, and vision insurance.
- A 401(k) plan with employer matching.
- Stock options.
To Apply
Send us your resume, portfolio, and 2 links to social accounts that you grew.
If you’re ready to bring your A-game and help us tell our story, send us your resume and let us know why you’re a great fit! Bonus, send two examples of campaign assets you created (social or non-social).
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