Event Marketing Manager

Are you ready to revolutionize the advertising industry? At Cognitiv, we are not just another AdTech company—we are industry trailblazers redefining media buying with our Deep Learning Advertising Platform. Since 2015, we have harnessed the power of cutting-edge deep learning technology and data science to transform how brands connect with their customers. Our mission? To bring intelligence to advertising and deliver unparalleled precision, relevance, and impact at scale.

With our innovative platform, advertisers enjoy unprecedented flexibility—whether it is activating Dynamic Deals through their preferred DSP, leveraging our managed service DSP, or utilizing our industry-first ContextGPT product. As a part of Cognitiv, you will be at the forefront of AI-driven advertising solutions, driving change and achieving remarkable growth in a rapidly evolving industry.

Life At Cognitiv

Our solutions provide advertisers with more time and freedom to concentrate on what matters to them most, both professionally and personally. We carry this philosophy into our workplace, offering our employees more chances to grow, collaborate, and achieve their goals. At Cognitiv, you will get MORE:

- Festiv - Fun and positivity are integral to our work environment. From cross-departmental games to friendly competitions and unique events, we ensure a dynamic and enthusiastic culture.

- Responsiv - Making a difference for our clients is at the heart of what we do. To make this one of our superpowers, we strive to create a culture of open communication and continuous learning. You will work closely with clients and key company stakeholders, sharpening your communication skills in a supportive environment where your input and ideas are valued and integral to our success.

- Inclusiv - Diversity and inclusion are more than just words to us—they are principles we live by.  We celebrate unique perspectives, ensuring everyone feels valued and respected.

- Inventiv - As industry pioneers, we continuously reinvent and reimagine solutions. Sharing our knowledge and expertise to educate and lead the market is part of our DNA. If you love questioning the status quo, pushing boundaries, and challenging conventional thinking, you will fit right in. We admire intellectual curiosity and encourage it at every turn.

- Transformativ - We invest in the continuous growth and development of our team members, celebrating their contributions and supporting their work-life balance and overall well-being. Our holistic training, onboarding programs, and professional growth and development initiatives ensure you have the resources to succeed.

- Collaborativ - We transcend geographical boundaries, seamlessly operating across two coasts. Our culture thrives on cross-departmental collaboration and a unified sense of purpose, making teamwork a cornerstone of our success.

Description

Cognitiv is seeking an Events Marketing Manager to help expand our brand presence and generate high-quality leads through impactful events and marketing activations. This role will focus on executing a range of event programs—owned, sponsored, and industry conferences—that support brand awareness, thought leadership, and revenue growth.

The Events Marketing Manager will report to the Associate Director, Event Marketing and work closely with the broader Marketing, Sales, and Client Success teams. The ideal candidate is detail-oriented, organized, and thrives in a collaborative, fast-paced environment where creativity and execution come together to deliver exceptional experiences.

This position will be located in our New York City office with a hybrid work schedule of 3 days in office (Mon/Tue/Wed) and 2 days remote optional (Thursday/Friday).

Core Responsibilities

Event Planning & Execution

●       Lead logistical coordination of industry and regional events, including venue selection if applicable, vendor management, contract negotiations, and on-site support.

●       Manage planning and execution of events within assigned regions (e.g., West Coast and Central U.S.), ensuring alignment with Cognitiv’s broader marketing strategy.

●       Provide project management and logistical support for major tentpole industry events (e.g., CES, Cannes, Advertising Week), ensuring seamless execution across planning, onsite activation, and post-event follow-up

●       Develop and execute event marketing campaigns to drive attendance, engagement, and brand awareness.

●       Collaborate with external partners, vendors, and sponsors to deliver seamless event experiences and maximize ROI.

Administrative & Operational Support

●       Manage event budgets, invoices, timelines, and vendor contracts, ensuring projects stay on track and within scope.

●       Maintain event calendars, project plans, and reporting dashboards for visibility across the team.

●       Oversee guest lists, registration, shipping logistics, and post-event follow-up processes.

●       Compile post-event performance reports and assist in analyzing ROI and pipeline impact.

Collaboration & Communication

●       Partner with Sales, Client Success, and Marketing teams to ensure events support pipeline and revenue goals.

●       Clearly communicate updates, timelines, and expectations with stakeholders and leadership.

●       Provide consistent status reports and updates to marketing leadership on event performance and outcomes.

●       Support brand consistency across all event-related creative, messaging, and collateral.

Research & Preparation

●       Conduct market research to identify relevant sponsorship opportunities, competitive activity, and new venues.

●       Assist in the creation of promotional materials such as invitations, signage, branded swag, and digital campaigns.

●       Stay current on event and marketing trends to introduce fresh, innovative ideas to the team.

Requirements

●       3–5 years of experience in event marketing, B2B marketing, or event planning (AdTech or SaaS experience a plus).

●       Proven success supporting sales-driven events, including conferences, sponsorships, and client activations.

●       Strong organizational and project management skills with the ability to juggle multiple priorities.

●       Excellent written and verbal communication skills; strong attention to detail.

●       Strong collaborator with a positive attitude and ability to build effective relationships across teams and with external partners.

●       Analytical mindset with experience measuring event ROI and performance metrics.

Preferred Qualifications

●       Bachelor’s Degree in Marketing, Communications or Business and/or equivalent work experience in the industry 

Salary: $115,000-$125,000 Base Salary + Equity

Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to job-related knowledge, level of relevant experience, education and skills. Base salary is just one component of your total rewards package at Cognitiv. Employees are eligible for equity and various benefits.

Here are some of the many benefits that our employees receive:

●       Medical, Dental and Vision coverage, including some plans that are 100% employer paid

●       12 weeks paid parental leave

●       Career Ladders slated to advance your career

●       Unlimited PTO

●       Work-From-Anywhere August

●       Equity at all levels

●       Comprehensive onboarding program (Cognitiv University)

●       Hybrid work model

●       Daily Lunch On Us

●       Health and Wellness Stipend

●       Cell phone reimbursement

●       Parking Expense (CA & WA Offices)

●       401(k) plan with employer match

●       Employee Assistance Program

●       Pre-tax commuter benefits

and MORE!

Cognitiv is an equal opportunity employer and prohibits discrimination and harassment of any kind. We are committed to ensuring equal employment opportunities for all employees and applicants, regardless of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other characteristic protected by federal, state, or local laws.