Fast Facts

Join Cengage Group as a Higher Ed Product Marketing Manager to develop and implement innovative marketing strategies that enhance educational products for higher education institutions. You'll collaborate with various teams and utilize market analysis to drive brand awareness and successful product launches.

Responsibilities: Develop marketing strategies for Higher Education products, collaborate on product launches, analyze market trends, and drive brand engagement through various channels.

Skills: Proven product marketing experience in education, excellent communication and collaboration abilities, skills in market data analysis, and strong project management capabilities.

Qualifications: Experience in product marketing within the education sector and a passion for promoting educational success.

Location: This is a remote position, based in the US (NJ).

Compensation: $58300 - $75750 / Annually

We believe in the power and joy of learning

At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.

Our culture values inclusion, engagement, and discovery

Our business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work. We achieve these priorities through programs, benefits, and initiatives that are integrated into the fabric of how we work every day. To learn more, please see https://www.cengagegroup.com/about/inclusion-and-belonging/.

What you'll do here:

• Develop and implement creative marketing strategies for our Higher Education Division (HED) products.
• Collaborate with cross-functional teams to ensure flawless product launches and marketing campaigns.
• Analyze market trends and competitor activities to successfully implement marketing initiatives.
• Drive brand awareness and engagement through various digital and traditional marketing channels.

Skills you will need here:

• Proven experience in product marketing within the education sector.
• Outstanding communication and collaboration skills.
• Ability to analyze and interpret market data to make informed decisions.
• Strong project management skills to determine and strictly adhere to timelines.
• Ambitious approach with a passion for driving educational success.

Cengage Group's Higher Education business, Cengage, supports learning and student success by providing materials and digital solutions to faculty and students enrolled in two-year, four-year and vocational programs. We currently serve more than 10 million of the 18 million students in US higher ed. Setting a new standard of service for our customers, we deliver quality, easy-to-use course materials from textbooks and eBooks to courseware such as MindTap and WebAssign. In the US, we offer Cengage Unlimited and Cengage Unlimited for Institutions. We help instructors be better teachers, we help institutions solve problems and we empower students to leverage the power and joy of learning to transform lives.

Cengage Group is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless of race, national origin, religion, sex, sexual orientation, genetic information, disability, age, veteran status, and any other classification protected by applicable federal, state, provincial or local laws.

Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at [email protected] or at +1 (617) 289-7917.

About Cengage Group

Cengage Group, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.

Compensation

At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here to learn more about our Total Rewards Philosophy.

The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this base pay range.

$58,300.00 - $75,750.00 USD