Social Media Specialist - Sports
Skills
- Proficiency in content creation tools such as CapCut, Adobe Creative Cloud, InShot, and DSLR workflows.
- Experience managing social publishing and analytics platforms like Sprinklr or Hootsuite.
- Strong copywriting skills for social media captions and storytelling.
- Ability to engage and grow athlete-focused online communities.
- Knowledge of current sports culture and athlete marketing trends.
Responsibilities
- Lead content shoots featuring athletes during training, games, recovery, and candid moments.
- Create reactive social content aligned with real-time sports moments and athlete milestones.
- Manage editorial calendar focused on athlete-driven social campaigns and cultural events.
- Publish and engage community on platforms including TikTok, Instagram, X, and YouTube Shorts.
- Craft compelling captions and micro-stories that resonate with athlete personalities and brand ethos.
- Monitor and analyze content performance to optimize reach and engagement.
- Collaborate cross-functionally with marketing, creative, communications, and community teams.
- Stay informed on sports culture trends and social platform developments.
Education
- Relevant degree or equivalent experience in social media, marketing, communications, or related fields.
Benefits
- Competitive salary with variable pay options including sales commissions and bonuses.
- Comprehensive medical, dental, and vision insurance.
- Employee life and disability insurance.
- Mental health benefits and paid medical leave.
- Paid company holidays and paid time off.
- Opportunities for career advancement within the company.
Average salary estimate
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