Marketing Director - North America

About Valiantys

Valiantys is the leading global consulting and services firm dedicated to Atlassian. We accelerate business transformation by digitizing processes and modernizing teamwork, using the best Agile methods and tools. Our technical expertise is unparalleled, and we support customers across the full lifecycle of their projects.

As a recognized Specialized Partner, we help organizations achieve faster time to value with Agile at scale, Cloud, and ITSM implementations. Over the last 15 years, we have helped more than 5,000 customers reach their business goals through improved collaboration and strategic execution.

Job Summary

Valiantys is seeking an accomplished and strategic Director of Marketing for the North America region to drive all regional marketing initiatives with a strong focus on pipeline generation, campaign execution, account-based marketing (ABM), partner marketing, events, and content strategy. This leader will work alongside the North American sales organization, ensuring marketing is fully aligned to territory priorities, account strategies, and revenue outcomes. This leader will leverage Valiantys’ global marketing infrastructure to execute the North America plan efficiently and at scale.

Your Responsibilities

🤝 Sales Collaboration & Account Strategy

-Partner with sales leaders to align marketing with territory priorities and jointly drive pipeline growth.

-Build targeted programs that support key accounts and industries.

-Provide sales with tailored insights, content, and enablement tools to accelerate deals.

📈 Pipeline Generation & Campaigns

-Design and oversee integrated campaigns across digital, partner, and field channels.

-Localize global campaigns for the North American market while maintaining brand consistency.

-Drive Account-Based Marketing (ABM) programs that increase engagement and win rates.

⚙️ Lead Management & Marketing Operations

-Streamline lead-to-revenue processes with automation and data-driven visibility.

-Implement lead scoring, routing, and nurturing strategies to maximize conversion.

-Deliver executive-level reporting on pipeline health and marketing ROI.

🤝 Partner & Ecosystem Marketing

-Lead joint go-to-market strategies with Atlassian, AWS, and ecosystem partners.

-Develop campaigns aligned with sales priorities that deliver measurable outcomes.

-Represent Valiantys at executive level, ensuring marketing drives influence and growth.

🎤 Events & Executive Engagement

-Create impactful executive-level events (roundtables, C-level forums, workshops).

-Partner with sales on post-event engagement to maximize ROI.

-Position events as core to account strategy and thought leadership.

✍️ Content & Messaging

-Produce content tailored to the North American market.

-Equip sales with effective messaging and enablement resources.

-Drive digital engagement via webinars, trainings, and thought leadership programs.

👩‍💼 Leadership & Collaboration

-Lead and inspire a regional marketing team while fostering collaboration with global peers.

-Maintain strong alignment with sales leadership for shared success.

-Champion accountability, ensuring all marketing initiatives deliver measurable business impact.

3 Key Strategic Questions You Will Help Us Answer

-How can marketing accelerate pipeline growth and revenue in close partnership with sales?

-How do we differentiate Valiantys in the North American market to win enterprise accounts?

-How can we maximize our partnerships with Atlassian and AWS to expand influence and market reach?

Do You Have What It Takes?

You are an experienced B2B marketing leader (10+ years) with a strong track record in demand generation and ABM. You know how to partner with sales and strategic partners to drive measurable pipeline and revenue outcomes.

If you join us, you will:

Shape growth: Co-own pipeline and revenue results, directly influencing the success of Valiantys in North America.

Collaborate deeply: Work side by side with sales, partners, and global peers to deliver impact.

Lead with purpose: Build, inspire, and empower a team that sees marketing as a growth engine.

Are you ready to bring your vision and leadership to make a lasting impact?

Why join Valiantys?

Our team members are our greatest asset and we work hard to ensure that Valiantys is not only a great place to work, but also a platform for you to grow.

Sense. We're committed to giving you the level of information you need to make sense of your assignments. You will witness the impact of your actions.

Training. We will provide you with the necessary time and budget to help you develop your skills and continue to build your career.

Flexibility. We understand that life is all about balance and we offer you the flexibility and support to help you maintain balance across the different pillars of your life.

What We Offer – Employee Perks & Benefits

-Competitive compensation with uncapped commission and performance-based bonus

-Comprehensive Health Insurance

-401(k) with Company Match

-Generous Paid Time Off (PTO) – 4 weeks per year, plus public holidays

-Flexible remote work policy (North America-based)

-A multicultural and international team environment

📍 This role can be located in Canada or in the United States, preferably East Coast. We offer flexible remote/office hybrid working policy.

Valiantys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to personal background, identity, or beliefs.