Associate Channel Marketing Manager
Job Description:
RYOBI N.A. has an opening in its Greenville, SC office for a Channel Marketing Coordinator role. We offer competitive wages and a comprehensive benefits package -- tuition assistance, 401(k), medical/dental/vision coverage, vacation, and holidays.
Channel Marketing plays a crucial role in our strategy to deliver a best-in-class customer experience through strategic promotional strategy and commercialization. It consists of effectively communicating, partnering, collaborating, and innovating with The Home Depot and many departments within TTI - including sales, product, marketing, and Team TTI. This role requires a self-starter with strong organizational skills, multitasking skills, and communication skills as well as the desire to observe, analyze, and constantly improve processes.
Primary Responsibilities:
- Support and align the needs of each business unit with Team TTI to ensure we effectively communicate expectations and achieve desired results and performance
- Provide excellent teamwork and collaboration to positively impact the team
- Understand the needs analysis of selected segments, how it ties the channel, and create a marketing plan specific to the target market for growth
- Interact with all functions of the business to lead the commercialization process as it relates to driving field execution and results
- Understand the product development process and differentiators to effectively place and promote new items in the sales environment
- Understand and manage the strategy for assigned categories of SKUs and collaborate with the cross-functional team to ensure projects are executed at a high level and delivered on time
- Collaborate with the sales team and channel partners to create customer marketing materials
- Communicate and validate the marketing strategy by channel and as a business team to the designated sales team
Requirements:
- Bachelor's Degree with a focus in Marketing or Sales preferred.
- Minimum 1 year of experience in Sales, Marketing, Product, or related field.
- Must possess mechanical aptitude and excellent skills in organization, leadership, communication, and time management.
- Ability to manage metrics that drive performance.
- Strong interpersonal skills to work on a fast-paced, multi-tasked team, and rapidly growing business.
- Ability to work in a process-driven environment where priorities change rapidly with firm deadlines.
- Well-versed in Microsoft Office Suite applications with a preference for intermediate Excel skill or aptitude to learn.
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