Sales Planning & Support Specialist

COMPANY

Founded in 2017 by Nick Ajluni and Nick Guillen, TRUFF is a premier condiment brand known for its truffle-infused twists on hot sauce, pasta sauce, mayonnaise, truffle oil, and salt. Made with an ultra-unique blend of real black truffles and red chili peppers, TRUFF’s line of luxury pantry staples is designed to elevate the dining experience. Originally founded through a popular food and lifestyle Instagram account known as “@sauce,” TRUFF immediately propelled into social media virality with the release of its hot sauce in 2017. The brand quickly became the fastest-growing company in the hot sauce space due to its distinctive flavor profile, pristine bottle, and Truffle Inspired cap.  TRUFF initially launched and grew rapidly across direct-to-consumer, and has since then pivoted into retail and wholesale grocery, which serves as the primary growth channel for the business today. With an ever-growing omnichannel presence across conventional grocery, natural grocery, club, mass, and eCommerce, the brand is distributed in 20K+ doors across the US with a strong, loyal customer base. TRUFF received investment from SKKY Partners, a leading consumer PE firm in 2023. The brand is poised for continued rapid growth, seeking to become a household name nationwide.  

SKKY Partners 

SKKY Partners is a next-generation private equity firm that aims to partner with high-quality, growing companies focused on consumer products and services. Their goal is to leverage the complementary expertise of the team to back great brands that deliver outstanding products and services, drive emotional connectivity and meet the needs of the modern consumer. 

ROLE AND RESPONSIBILITIES

TRUFF is seeking an enthusiastic and dynamic Sales Planning & Support Specialist, Retail & Food Service to manage, support, maintain, assist with growth, and further develop its growing Retail and Food Service Channels. The primary functions of the role are to assist with preparing sales reports using data from internal and external sources and provide analysis as needed; assist with recommendations to the sales teams that can further the business’ sales potential; support evaluation of the sales team’s performance; review past sales data to determine trends; and assist with presentation development. They will also be supporting analysis of distributor data to support our sales growth plans and supporting trade shows and events nationwide. 

We are looking for someone who loves to learn, is a team player, and can manage a wide variety of responsibilities and shifting priorities. Your responsibilities will include working very closely with Sales Managers and Directors, Marketing team and broker updates. This position reports to the VP of Strategic Accounts and Sales Planning, but works closely with the Chief Customer Officer, Sales, Category Management, and Marketing teams. This position requires organization, management and problem-solving skills with strong analytical abilities to review current market landscape and brand performance at a distributor level. 

Responsibilities will include:  

• Data analysis & reporting - gather, cleanse, and analyze internal & external sales data to identify patterns, trends and other opportunities for growth. 
• Manage all channel price lists. 
• Assist with preparing and finalizing Sales Budget with VP of Strategic Accounts & Sales Planning and track the sales team’s performance against it. 
• Assist in development of the LE down to the SKU, Sales Manager, Customer and total levels. 
• Analyze, research, and provide sales data as needed. Provide ad hoc reporting and analysis for customer sales reports vs. budget/forecasts. 
• Provide monthly business review files and void reports. 
• Assist with and prepare ad hoc reports and analyses for senior management, and for sales presentations. 
• Plan, organize, and execute National Trade Shows and all Regional Trade Shows with the Marketing team and Sales Directors.
• Update Retail Broker portals with selling materials, price lists, presentations, and category review schedules. 
• Manage all administrative support functions for customer portals, including Target POL, Walmart Retail Link, UNFI and KeHe Connect where applicable. 
• Ensure accuracy of customer profiles and pricing alongside Operations Team. 
• Complete new vendor paperwork and new item forms for internal teams and brokers. 
• Manage and update IX-One, 1Worldsync, RangeMe, and other retailer-required sites. 
• Manage partnership with Syndigo, monitor alongside and maintain sales/retail images and image websites. 
• Manage National Coupon Program if applicable. 
• Ensure all Sales Decks are updated in a timely manner with Marketing and Sales Team feedback. 
• Update Modus with all consumption data monthly. 
• Track sales and marketing sample requests. 
• Perform administrative duties in support of sales activities. 
• Coordinate demo or other in-store shopper marketing events with the Marketing team. 
• Ability to travel in car and airplane to event locations. 
• Other related duties as assigned. 

• Bachelor’s degree preferred in Business, Marketing or a related field. 
• Previous sales experience preferred but not required. 
• Working knowledge of Microsoft Office Suite & Google Sheets (Word, Excel, PowerPoint, OneDrive and SharePoint preferred)
• Adept at learning new computer software programs quickly and independently. 
• Excellent attention to detail and ability to perform procedures consistently. 
• Ability to organize and manage time efficiently and effectively. 
• Resourcefulness and excellent internet research skills. 
• Self-starter who thrives in a multi-tasking role. 
• Working effectively within the organization to accomplish the mission, understand the values and vision, and integrate into all functional areas of the business. 
• Willingness to learn and accept direction and guidance in a professional manner. 
• Goal ownership oriented and open to coaching to optimize individual and company performance. 
• Focused on organizational goals, understands the importance of blending into teams and supporting strong morale and sense of purpose within the team. 

• Performance Bonus

• Comprehensive Health, Dental, Vision & Life Insurance
• 401(k) with 3% company match
• Generous PTO, Sick Time, Holidays & Parental Leave
• Wellness, Internet & Cell Phone Stipends
• Company-provided Laptop