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Owala Brand Marketing Associate

Company Description

Trove Brands is a privately-held house of brands including BlenderBottle®, Owala®, EcoBrite™, and Whiskware®. Our patented and best-selling products are designed to simplify and improve everyday life with leading-edge innovation, incomparable quality, and aspirational style.

A career at Trove Brands is not about punching the clock. It’s about embracing exciting and fast-paced opportunities that sharpen your skills, drive innovation, and play an integral role in growing our global reach. Your work will not only impact the company, it will impact the lives of millions of people around the world. When you step up to a career at Trove, you step up to cutting-edge excellence. You sign up for bold action and invigorating synergy. You agree to face—and break through—new challenges every single day.

Job Description

Come help lead the strategy for Owala—the fastest growing hydration brand in the country. As a Brand Marketing Associate, you will help create purpose-driven brand/channel strategies and partner with experts across the 4Ps to assess, evaluate and execute strategies.

Responsibilities:

  • Create purpose-driven brand/channel strategies for brands that drive significant and sustainable brand growth
  • Lead strategy execution of brand building, innovation, and/or business model ideas to hit financial and volume targets in collaboration with cross-functional team
  • Collaborate with experts across 4Ps to assess and evaluate solutions, orchestrate annual plan, and ensure execution across 4Ps is consistent with brand foundation
  • Understand consumers and work with data to unlock key business insights for product innovation and marketing messaging
  • Oversee demand planning to forecast by applying business insights
  • Lead commercialization of product initiatives that deliver annual brand plan
  • Partner with Sales to create compelling stories to profitably win with key customers

Qualifications

  • Bachelor’s degree (business, marketing, or related field) and/or 2+ years of work/internship experience
  • Background in: CPG Brand Marketing, Finance, Sales, Consulting, or other leadership development program experience (industry agnostic)
  • Skills: Financial acumen, strategy, leadership
  • Ability to think strategically, generate creative solutions, manage multiple projects, and achieve successful business results rapidly
  • Team player, capable of managing relationships across functional areas, and clear communication across different languages and cultures
  • Excellent written and verbal communication skills
  • Self-starter with the ability to work with minimal supervision
  • PC skills required, including experience with Excel and PowerPoint
  • Strong analytic ability to translate data into meaningful insights and action
  • Ability to strategically choose levers to balance short-term commitments and long-term brand health
  • Understand P&L mechanics and how to impact topline and bottom-line drivers
  • Ability to identify and evaluate brand-building ideas across 4Ps and make connections across other brands in the portfolio
  • Ability to determine how to use 4Ps to achieve brand strategy and goals
  • Demonstrate comfort and capability with brands in all stages of growth
  • Ability to influence and inspire direct and cross-functional teams

Additional Information

Our culture is passionate, entrepreneurial, and energetic. We value innovation through collaboration. And while we work smart and hard, we also connect and celebrate with equal gusto. We host team-building activities, athletic events, and seasonal celebrations to foster community and reward accomplishments. Bottom line? You’ll love it here.

Among the many benefits our team members enjoy are:

  • Comprehensive medical, dental, and vision care
  • 401k package with employer matching
  • Paid Time Off
  • Maternity/Paternity leave
  • Full indoor basketball/volleyball court
  • Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
  • Yoga studio
  • Meditation/Nap room
  • And much more!

Trove Brands is an equal opportunity employer.

This is a fully in-office position in Lehi, UT.

Phone calls regarding this position are not accepted.

 

Trove Brands Glassdoor Company Review
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Trove Brands DE&I Review
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CEO of Trove Brands
Trove Brands CEO photo
Steve Sorensen
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Average salary estimate

$72500 / YEARLY (est.)
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$60000K
$85000K

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We are no ordinary company. We believe in innovation, quality, and excellence. We challenge the status quo. We deliver solutions. Driven by passion, and customer focus, we design and manufacture high-quality products that simplify and improve ever...

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Full-time, onsite
DATE POSTED
November 6, 2025
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