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Job details

Yield Inventory Analyst

TEGNA Inc. is a leading media company with 64 television stations across the US, focusing on delivering trusted local news and advertising services. They are seeking a Yield Inventory Analyst to join their dynamic Yield Management Team to optimize ad inventory, maximize revenue, and support strategic ad placement efforts.

Skills

  • Strong analytical and quantitative skills focused on profit margins and delivery
  • Familiarity with programmatic trading and campaign management
  • Proficiency in MS Office applications including Excel, Word, and PowerPoint
  • Ability to multitask and perform effectively in a high-energy start-up like environment
  • Excellent written and verbal communication
  • Basic technical skills like using APIs for campaign automation

Responsibilities

  • Manage programmatic advertising budgets allocating funds across campaigns efficiently
  • Assist planning team with building plans and onboarding new inventory sources
  • Approve planning documents and assign inventory to content categories
  • Optimize deal lines and orders to maintain proper yield and profitability
  • Analyze delivery metrics and marketplace bids to recommend performance improvements
  • Support AdOps team with campaign optimizations and KPI achievement
  • Run reporting on delivery and margins and provide insights to customer success teams

Education

  • Bachelor's Degree required

Benefits

  • Medical, dental, and eye care coverage options through Blue Cross Blue Shield
  • Fertility, surrogacy, and adoption assistance
  • Disability and life insurance
  • 401(k) plan with company match and immediate vesting
  • Free virtual doctor appointments and therapy sessions
  • Generous paid time off and nine paid holidays annually
To read the complete job description, please click on the ‘Apply’ button

Average salary estimate

$36400 / YEARLY (est.)
min
max
$35360K
$37440K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Tegna Inc. is an American publicly traded broadcast, digital media and marketing services company headquartered in Tysons, Virginia. It was created on June 29, 2015, when the Gannett Company split into two publicly traded companies.

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SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$35,360/yr - $37,440/yr
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
August 4, 2025
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