HubSpot Specialist

Our client is a leading SaaS provider that helps Managed Service Providers (MSPs) optimize business operations through comprehensive solutions for expense tracking, revenue management, and client engagement. With a strong footprint in the SaaS industry, they empower clients to streamline workflows and enhance financial and operational efficiency.

Location
Fully Remote (Work from Home) | 9 AM - 5 PM EST

Role Overview
The HubSpot Specialist will manage and optimize marketing workflows within HubSpot’s Marketing Hub. This role focuses on improving lead tracking, automating key processes, and developing strategies to strengthen funnel performance. The ideal candidate will have hands-on expertise in HubSpot marketing operations, along with the ability to identify and implement strategic improvements that align sales and marketing objectives.

Key Responsibilities

HubSpot Optimization & Strategy

• Review, clean up, and optimize HubSpot workflows to ensure automation and lead tracking are efficient and reliable.

• Develop and implement best practices for marketing automation and funnel management.

Lead Management

• Monitor lead flows and nurture leads throughout the funnel.

• Track conversion metrics and recommend improvements to optimize performance.

Marketing Campaign Reporting

• Build detailed dashboards and reports to measure campaign outcomes and identify actionable insights.

• Communicate performance trends to stakeholders to guide future strategy.

Collaboration with Teams

• Partner with sales and marketing teams to improve lead quality and ensure seamless lead transitions.

• Support ongoing alignment between marketing and sales objectives.

CRM Enhancements

• Oversee CRM improvements, ensuring HubSpot’s full potential is leveraged across marketing and sales functions.

• Implement data hygiene processes to maintain accuracy and reliability.

Process Improvement

• Identify workflow inefficiencies and propose strategies to streamline operations.

• Contribute to continuous improvement initiatives that drive revenue and efficiency.

Qualifications

Experience

• 2+ years of experience using HubSpot Marketing Hub, with a proven record of optimizing marketing operations.

• Hands-on experience developing workflows, automations, and lead nurturing sequences.

• Strong analytical background with a focus on reporting and data-driven decision-making.

Skills

• Proficiency in building and maintaining marketing dashboards and performance reports.

• Ability to think strategically and identify opportunities for process enhancement.

• Strong collaboration skills, with experience partnering closely with sales teams.

• Familiarity with A/B testing and optimization techniques to improve campaign performance.

What Success Looks Like

• Fully optimized and well-maintained HubSpot workflows that drive higher lead conversion.

• Seamless collaboration between sales and marketing teams with improved lead alignment.

• Data-backed reports providing actionable insights for campaign and funnel optimization.

• Streamlined marketing operations contributing to measurable business growth.

Opportunity
This is an exciting opportunity to join a rapidly growing SaaS company at the forefront of the MSP market. If you are a HubSpot expert who excels in both strategy and execution, this role offers the chance to make a meaningful impact, enhance operational efficiency, and contribute to the company’s continued growth.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

• Record a video showcasing your skill sets