Copywriter

Who we are: 

Want to make an impact? Join our pack and come work (and play!) with us.

We believe everyone deserves the unconditional love of a pet—and at Rover, our mission is to make it easier to experience that love. Founded in 2011, the Rover app and website connect dog and cat parents with loving pet sitters and dog walkers in neighborhoods across the US, Canada, and Europe. We empower our community of trusted pet sitters and dog walkers to run their own pet care businesses on Rover with the tools and security of a global company to back them.

Headquartered in Seattle, Washington, we work closely with our teams in Barcelona, San Antonio, Spokane, and remote locations. We’ve got a reputation for being a great place to work, having been named among the 100 Best Companies to Work For in Seattle Business Magazine and Washington’s Best Workplaces in the Puget Sound Business Journal. We're an agile, fast-growing company, and our leadership comes from some of the world's most respected tech companies. 

At Rover, our furry coworkers are just as important as our human ones—and we wouldn’t have it any other way. Along with making the joys of pet parenthood more accessible, we’re committed to fostering a diverse, inclusive, and welcoming community of pet people—and that starts with our employees.

This is a hybrid position that has the minimum expectation to work out of our Downtown Seattle Office two days per week on Mondays and Thursdays. For this reason, candidates must be based in the Greater Seattle Area or willing to relocate.

Who we're looking for: 

We're looking for an entry-level copywriter to join our creative studio team. You'll primarily be responsible for writing compelling copy across email, social media, and web to drive engagement and conversion. 

You'll succeed in this role if you're naturally curious, ask great questions, and thrive in collaborative partnerships while adapting your voice across different channels and audiences.

• Write compelling copy for email campaigns, social media, and digital marketing assets
• Develop platform-native content for social media and quick-turn campaigns
• Collaborate with designers to ensure fully  integrated experiences for customers
• Craft concise, conversion-focused messaging that aligns with brand voice and campaign objectives
• Ask detailed questions to understand campaign goals, target audiences, and customer journey
• Participate in creative briefings and contribute strategic insights
• Optimize copy based on performance data and feedback
• Thoughtfully use AI as a creative partner for generating ideas, refining messaging, and optimizing copy performance
• Receive and incorporate feedback to strengthen writing and campaign effectiveness
• Contribute to team knowledge sharing and creative collaboration best practices

• 1-3 years copywriting experience (preferably in digital marketing) or recent graduate with strong portfolio 
• Portfolio demonstrating customer-centric writing across multiple channels
• Understanding of digital marketing and social media best practices
• Collaborative approach with enthusiasm for integrated creative work
• Demonstrated experience working within brand standards
• Naturally inquisitive with strong questioning skills to uncover project requirements and audience insights
• Collaborative mindset with enthusiasm for working closely with design partners
• Genuine passion for continuous learning and skill development in both writing craft and creative collaboration
• Detail-oriented approach to copy optimization and performance improvement
• Understanding of how copy and design work together to create effective marketing communications

• Experience with A/B testing and copy optimization
• Familiarity with email marketing platforms and analytics
• Experience or interest in working with UX content designers
• Experience leveraging user research to inform your writing

• In the greater Seattle area the first year salary range is $81,000 -$93,000 . Additionally, Rover offers a long-term incentive plan with a company performance-based cash payout and benefits to full-time employees. 
• The cash compensation offered for this role will be dependent on the candidate's experience, qualifications, skills and abilities as demonstrated in the interview and hiring process.

At Rover, we’re driven by seeing our people succeed and grow, while doing our jobs better than ever before. We believe the best business outcomes come from a diverse set of perspectives and we’re committed to promoting an inclusive, inventive, and fun environment with amazing employees. We welcome and encourage applicants from all backgrounds to apply. 

Rover is an equal opportunity employer. We consider all qualified applicants without regard to age, race, color, ancestry, national origin, religion, disability, military or veteran status, sex, pregnancy, gender identity or expression, sexual orientation, marital or partnership status, genetic predisposition, or any other protected status in accordance with applicable federal, state and local laws.

We are committed to work with you to look for reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.