Senior Brand Manager (iGaming)
Company Description
RISK inc: an international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 500+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.
Always Pushing the Boundaries? You Already Belong at RISK!
Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.
Job Description
Key Responsibilities:
Participate in the development and implementation of brand strategy;
Develop a brand activations calendar on a yearly basis;
Participate in budget planning;
Be involved in customer and market researches to gain relevant insights for brand building;
Launch different types of campaigns that should cover the next directions: digital promotions, TVC shooting, BTL activations, offline media placement etc.;
Be responsible for the 360-campaigns launch;
Prepare project documentation including timing, checklist, budget;
Set brand KPIs for each campaign based on its target and previous campaign analysis;
Participate in brainstorms for idea development initiated by different teams;
Develop and communicate written briefs for use by agencies and direct their work activities to generate concepts for effective execution of marketing campaigns;
Provide effective cooperation with internal teams in cross-functional projects.
Qualifications
At least 3 years of experience in Brand Marketing;
Project management experience, including cross-functional projects;
Experience in building brand strategies and proven brand growth results;
Experience in operating on Asian markets;
Upper intermediate English;
Good knowledge of Excel, Power Point, Google Analytics, Similar Web.
Nice to have:
Excellent communication and interpersonal abilities;
Analytical skills for data-driven strategic planning;
Comfortable with fast-changing trends, priorities, and platforms;
Can react quickly to real-time events or shifting campaign needs.
Additional Information
We offer:
Remote-first approach – work from anywhere
Quarterly bonus
20 working days of vacation
Paid sick leave
Learning budget
Team building programs
Mental health support
Sports compensation
Medical and dental insurance
Average salary estimate
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