Director, Global Product Marketing - Digital
Overview
The Director, Global Product Marketing – Digital leads Resmed’s go-to-market strategy and execution for our Digital Provider portfolio.
As a global leader, this role ensures Resmed’s provider-facing digital solutions launch successfully, drive adoption, and scale impact across markets. By combining customer insight, portfolio expertise, and market storytelling, this Director helps position Resmed as the trusted digital partner for providers worldwide.
They will manage and develop a focused team of Global Product Marketers, collaborating closely with Product, Commercial, and Regional Marketing teams to ensure our digital solutions deliver measurable outcomes for providers, patients, and the business.
Key Responsibilities
1. Global Digital GTM Strategy & Execution
- Define and deliver the global GTM approach for the Digital Provider portfolio.
- Lead high-impact launches by applying standardized frameworks and best practices.
- Ensure alignment across Product, Commercial, Revenue, and Finance to maximize business outcomes.
2. Portfolio Integration
- Embed provider digital solutions into device, service, and ecosystem launches.
- Partner with regional marketing leaders to adapt GTM strategies to local market needs.
3. Narrative Development & Market Influence
- Own the storytelling for Resmed’s provider digital solutions.
- Create compelling narratives that highlight value for providers, payers, and health systems.
- Position Resmed as a thought leader in digital health solutions for providers.
4. Team Leadership & Capability Building
- Lead and mentor a global team of Digital Product Marketers.
- Foster expertise in GTM strategy, storytelling, and provider-focused adoption.
- Build a culture of collaboration, development, and high performance.
5. Market Insight & Strategic Feedback
- Translate provider and market insights into actionable feedback for product roadmaps.
- Partner with Product Management to influence portfolio direction with global perspectives.
6. Performance Tracking & Optimization
- Define success metrics for adoption, usage, and provider impact.
- Monitor performance and lead optimization efforts through post-launch reviews.
Ideal Candidate Profile
- 12+ years in digital health, SaaS, connected solutions, or regulated industries.
- Experience in provider-facing digital platforms or enterprise software.
- Strong track record of shaping and executing global GTM strategies.
- Skilled at working in matrixed, cross-functional environments.
- Recognized as a collaborative leader and coach of high-performing teams.
Competencies
Competency
Descriptor
Our Users
Brings deep understanding of providers and health systems to GTM planning.
Our Industry
Well-versed in digital health adoption trends, SaaS models, and regulatory dynamics.
Our Product
Champions the Digital Provider portfolio, ensuring relevance and adoption globally.
Our Business
Aligns GTM activities with enterprise goals and regional success.
Strategic
Converts insights into portfolio input and global GTM strategy.
Tactics
Executes launches with rigor and drives sustained adoption.
Collaboration
Operates as a connector across Product, Commercial, and Regional Marketing teams.
Leadership
Coaches a focused global team and builds future product marketing leaders.
Impact
- Product Influence: Ensures provider market needs are reflected in digital product roadmaps.
- Organizational Influence: Embeds digital GTM discipline across global and regional teams.
- Market Influence: Strengthens Resmed’s credibility and leadership in provider digital solutions.
What Success Looks Like
- Resmed’s provider digital solutions achieve strong adoption and measurable impact globally.
- GTM strategies are consistent, scalable, and tailored to regional needs.
- The global Digital PMM team is seen as a trusted partner across Product and Commercial teams.
- Resmed strengthens its reputation as the provider’s digital health partner of choice.
Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now! We commit to respond to every applicant.
Average salary estimate
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