Frontend Software Engineer, Web Experience

About RealSelf

For two decades, RealSelf has been the trusted authority in the aesthetics space. Now, we're evolving into a dynamic digital ecosystem that puts consumers at the center of their aesthetic journey. As the only destination combining verified patient experiences, board-certified doctor insights, and cutting-edge technology, RealSelf empowers millions to make confident, informed decisions.

Role Overview

We are looking for a Frontend Software Engineer to join our product engineering team and help drive the next generation of RealSelf’s web experience. In this role, you’ll build performant, accessible, intuitive, and visually engaging features that connect millions of users with vetted procedures and providers. As an individual contributor, you’ll partner closely with design, product, and backend teams to create elegant, reliable, and scalable frontend systems across our platform. You’ll help evolve RealSelf’s modern frontend architecture, enhance our design system, and contribute to initiatives spanning discovery, consumer engagement, conversion, and provider growth.

• Build and maintain high-quality, scalable frontend features using Next.js, React, and TypeScript.
• Collaborate with designers and product managers to translate complex user needs into clean, performant UI solutions.
• Contribute to RealSelf’s shared UI component library and design system, ensuring consistency, accessibility, and ease of reuse across the platform.Implement modern rendering patterns (SSR, ISR, and streaming) to optimize performance and SEO.
• Integrate securely with backend APIs, leveraging React Query, Suspense, and server actions for efficient data fetching.
• Improve site performance, accessibility (WCAG compliance), and Core Web Vitals through measurement and optimization.
• Collaborate with backend, data, and DevOps teams on API design, caching strategies, and deployment workflows.
• Conduct thorough code reviews, write reliable tests, and maintain high code quality standards.
• Advocate for frontend best practices, tooling improvements, and developer productivity initiatives.
• Use AI-assisted development tools (Copilot, Cursor, ChatGPT, etc.) to accelerate delivery and enhance quality.

• 5+ years of professional frontend development experience.
• Expertise in React, Next.js (App Router), and TypeScript.
• Strong grasp of SSR, SSG, and hybrid rendering for SEO and performance.
• Deep understanding of CSS architecture (Tailwind, SCSS, CSS Modules, BEM) and responsive design.
• Experience integrating with APIs, handling async data, and building robust state management solutions (React Query, Zustand, Redux Toolkit, etc.).
• Experience building or contributing to design systems and component libraries.
• Strong accessibility, testing, and performance optimization skills.
• Proficiency with modern frontend build pipelines, CI/CD, and Git-based workflows.
• Excellent collaboration and communication skills; comfortable in cross-functional environments.
• Demonstrated ability to own large-scale frontend projects from concept to production.

• Experience building consumer web products or marketplaces at scale.
• Familiarity with analytics, experimentation frameworks (A/B testing), and event tracking.
• Prior work on personalization, search, or recommendation systems.
• Experience integrating payments, bookings, or user onboarding flows.
• Knowledge of server components, Suspense, and streaming architectures.
• Experience with web performance monitoring tools (e.g., Lighthouse, Datadog RUM).
• Contributions to open-source frontend frameworks or developer tooling.

• You’ll work alongside our inspiring world-class team to create content and build products that connect and empower millions of people around the world, wherever they may be on their aesthetics journey.
• Health benefits: We offer comprehensive benefits for medical, dental and vision 100% paid for by RealSelf at the employee level.
• Work-life balance: Enjoy paid time off, including no work on your birthday and Summer Fridays, as well as generous leave options for life events such as becoming a parent. 
• 401(k) matching: Plan for the future and take advantage of our 401(k) plan with a company match.
• Treatment reimbursement: At RealSelf, we encourage our team to walk in our audience’s shoes. That’s why we offer a cosmetic treatment reimbursement program to employees who would like to take on a more active role as the consumer. 
• Company holidays: We believe in celebrating holidays! Enjoy time off during our 12 company-wide holidays + no work on your birthday!
• Hybrid NYC office: We recognize that there’s no one size fits all with office culture. That’s why we believe in a flexible hybrid schedule for our New York City employees, who can enjoy the benefits of in-person collaboration in our office as well as deep work time while remote at home. 

RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

More About RealSelf

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