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Senior Director of Field Marketing and Sales Support, IGT-S image - Rise Careers
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Senior Director of Field Marketing and Sales Support, IGT-S

Job Title

Senior Director of Field Marketing and Sales Support, IGT-S

Job Description

Senior Director of Field Marketing & Sales Support, Image Guided Therapy Systems

Is responsible for overseeing comprehensive go-to-market strategy development and execution for a diverse portfolio of products, solutions, and services, ensuring alignment with business objectives and overarching marketing strategies through End-to-End collaboration. The role oversees new product introductions and launches, collaborates with cross-functional teams for market penetration and defines brand positioning strategies to differentiate the company and enhance market presence. The role defines and evaluates strategic initiatives and provides advanced expert-level oversight based on market insights and strategic assessments. The role guides corporate strategy with market insights, adapts business models to emerging opportunities, empathizes with consumer/customer needs to focus on engagement strategies, develops business plans, and orchestrates marketing processes.

Your role:

  • Directs the development of comprehensive go-to-market strategies for a diverse portfolio of products, solutions, and services, ensuring strict alignment with business objectives and overarching marketing strategies, leveraging end-to-end collaboration.
  • Oversees the execution of new product introductions and launches in collaboration with cross-functional teams, ensuring alignment with strategic business marketing processes and integration of sell-through to inventory levels to optimize market penetration.
  • Defines brand positioning strategies to differentiate the company and strengthen its market presence, aligns marketing efforts to support lead generation and conversion, and analyzes marketing performance metrics to refine strategies and enhance effectiveness.
  •  Defines and evaluates strategic initiatives, provides oversight to major business marketing processes based on comprehensive market insights and strategic assessments of evolving ecosystems, ensuring alignment with regional and global strategies.
  • Leads the strategic planning and budgeting processes, ensuring optimal resource allocation and managing expense priorities to achieve business objectives and maximize return on investment across the portfolio.
  • Encourages global teams to localize and implement global business marketing strategies, including pricing strategies, promotion calendars, and lifecycle management, to enhance market competitiveness and ensure strategic alignment.
  • Guides corporate strategy development by providing in-depth market, consumer/customer, and competitor insights, guiding strategic decisions and adapting business models to capitalize on emerging opportunities, contributing to end-to-end business integration.
  • Empathizes with consumer/customer needs and pain points, drives audience-centric approaches in executing annual marketing plans and focuses on engagement strategies and campaign programs aligned with department metrics and end-of-life strategies.
  • Develops and delivers business plans aligned with regional and global strategic plans, influences key enablers for market leadership, and orchestrates synchronized marketing cadence and new product introduction processes to maximize market impact and growth.
  • Leads succession planning and comprehensive talent management, driving employee selection, performance management, compensation management, and career development in alignment with organizational operational goals.

You're the right fit if:

  • Bachelor's/ Master's Degree in Marketing, Sales, Business Administration, Product Management or equivalent.
  • 11+ years of experience in areas such as Marketing Technology, Medical Technology, Healthcare, Commercial Services Management or equivalent.
  • Strong executive-level interpersonal skills 
  • A world-class, senior-level marketing & commercial professional with a proven track record of success managing people and complex multi-disciplinary scenarios
  • Demonstrated success at developing and communicating a clear strategic vision and effectively executing that vision.
  • Demonstrated ability to create and implement Marketing Strategies. 
  • Ability to work with and manage by influence a large teams to drive business and organizational priorities
  • Ability to embrace change and drive change management within the organization
  • You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This is an office role.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

Philips Transparency Details

The pay range for this position in Plymouth, MN is $207,113-$331,380.00

The pay range for this position in Cambridge, MA is $220,920.00-$353,472.00

The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.    

In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered.  Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more.  Details about our benefits can be found here

At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case. 

Additional Information

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates.  Interested candidates are encouraged to apply as soon as possible to ensure consideration.

Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.

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CEO of Philips
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Average salary estimate

$287196 / YEARLY (est.)
min
max
$220920K
$353472K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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At Philips, we strive to make the world a healthier and more sustainable place through meaningful innovation. Our goal is to improve the lives of 2.5 billion people a year by 2030, including 300 million in underserved communities and 1 million wor...

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Full-time, onsite
DATE POSTED
July 26, 2025
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