Product Marketing Strategy, Vice President-Payments

This role provides an experienced and curious product marketer with the opportunity to create and take ownership of end-to-end marketing strategies, apply “big-picture” marketing ideas to spark internal and external engagement, and ultimately simplify complex and technical concepts for J.P. Morgan prospects and clients.

As a Product Marketing Strategy Lead within Payments, you will create, lead, and deliver comprehensive marketing plans for a portfolio of global payments products and solutions. You will collaborate with product and sales executives, as well as the broader marketing and communications team. In this role, you will lead a team dedicated to educating and equipping the organization with integrated go-to-market strategies and compelling storytelling. You will gain a deep understanding of our strategic business objectives, position a suite of offerings, and leverage your expertise to craft differentiated, audience-focused messages that are effectively activated across the appropriate channel mix

Job responsibilities

• Drive and lead integrated go-to-market strategies for a portfolio of products and solutions, activating them across the right channel mix.
• Lead and influence cross-functional marketing teams to deliver strategic messages and content through relevant internal and external channels.
• Partner with business leads to align marketing plans with strategic business objectives and milestones, meeting regularly with key stakeholders to gather input, feedback, and measure success.
• Become the subject matter expert for the portfolio of products and solutions you support, embodying “one message, multiple messengers” to educate, equip, and excite the field.
• Manage and develop a team of individuals to be strong collaborators and storytellers.
• Create meaningful, relevant, and compelling narratives for target audiences, supported by tangible proof points.
• Manage your book of work and proactively provide updates to the team and partners.
• Utilize market trends, competitive and customer research to shape how we position our solutions in the marketplace.
• Manage controls and procedures in accordance with compliance requirements.

Required qualifications, capabilities, and skills:

• 8+ years of relevant product marketing experience.
• Demonstrated experience leading go-to-market strategies, including the execution of tactics in a business-to-business marketing environment.
• High degree of intellectual curiosity and capacity to connect the dots, synthesize complex information gathered from disparate sources, and drive results under deadlines.
• Comfortable working in a matrix management organization structure to drive results.
• Oriented towards execution and can execute through ambiguous situations.
• Strong project management and organizational skills.
• Thinks strategically and executes quality output under tight deadlines.
• Comfortable with, and an advocate for, ongoing change. Drives structure while also pivoting quickly based on changing business demands or environments.
• Demonstrates respect for a diversity of opinions and styles.
• Strong written and verbal communication skills, including experience writing product messaging, communications, and presentations.

Preferred qualifications, capabilities, and skills:

• Bachelor’s degree in marketing or a related field.
• Experience in technology, fintech, or related spaces.
• Experience with Workfront, SharePoint, and Tableau.