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Senior Marketing Operations Manager, Platform

Motive builds a connected platform for physical operations—helping safety, operations and finance teams manage drivers, vehicles, equipment and fleet spend. The Marketing Operations team scales marketing by owning the MarTech stack, data quality, integrations and AI-driven tooling. Motive is looking for a Senior Marketing Operations Manager to administrate and advance MarTech and AI capabilities, own marketing data requirements, and partner across GTM, IT, product and engineering to drive secure, scalable solutions.

Skills

  • Hands-on experience managing MarTech stacks and marketing databases
  • Practical use of AI platforms (e.g., Gemini, ChatGPT, Claude) to build marketing workflows
  • Experience with Salesforce, 6sense, Marketo, Snowflake and Tableau; working knowledge of SQL
  • Strong platform/product management mindset and first-principles problem solving
  • Proven cross-functional collaboration and communication with senior leaders

Responsibilities

  • Drive roadmap and development of AI features and processes for the marketing organization
  • Design, deploy and enable central AI tools and standard operating procedures for secure, quality outputs
  • Administer, optimize and document the MarTech stack (CRM, automation, analytics)
  • Coordinate integrations between MarTech platforms and enterprise systems to ensure consistent, secure data flows
  • Translate marketing business requirements into technical designs and manage delivery and adoption
  • Serve as business owner for marketing data structure, access and compliance requirements
  • Lead change management, documentation and stakeholder communication for MarTech and data architecture updates
  • Partner with GTM ops, product marketing and engineering to prioritize and deliver marketing systems capabilities

Education

  • Bachelor’s degree in marketing, business, computer science, or related field preferred
  • Equivalent work experience considered in lieu of formal degree

Benefits

  • Health, pharmacy, optical and dental coverage
  • Paid time off and sick leave
  • Short-term and long-term disability coverage
  • Life insurance
  • 401(k) contribution
  • Potential restricted stock units for certain roles
To read the complete job description, please click on the ‘Apply’ button
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Average salary estimate

$124500 / YEARLY (est.)
min
max
$98000K
$151000K

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Motive provides technology to enhance safety, productivity, and profitability for over 120,000 businesses in various industries, while fostering a culture of excellence and inclusivity for impactful work.

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BADGES
Badge ChangemakerBadge Diversity ChampionBadge Flexible CultureBadge Future MakerBadge Global CitizenBadge Innovator
CULTURE VALUES
Diversity of Opinions
Inclusive & Diverse
Collaboration over Competition
Growth & Learning
Mission Driven
Rapid Growth
Passion for Exploration
Empathetic
Feedback Forward
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
401K Matching
Life insurance
Maternity Leave
Paternity Leave
Paid Holidays
Paid Time-Off
Performance Bonus
Social Gatherings
Some Meals Provided
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$98,000/yr - $151,000/yr
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
October 9, 2025
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