Vice President, Attraction

What you'll bring to the team

Are you an innovative leader ready to shape the future of one of our Top 8 revenue attractions?

LEGOLAND Florida is seeking their next Attractions Vice President. You’ll own your craft to drive operational excellence, guest satisfaction, and financial performance.

Reporting to the Regional Managing Director and part of the regional Senior Leadership Team, this role will coordinate between departments, streamlining workflows, problem solving, and fostering a culture of collaboration, all while managing complexity within a matrix structure.  

We’re seeking a visionary leader with a proven track record of driving transformative change across complex organisations. You’ll bring clarity, influence, and strategic focus to an evolving landscape, whilst leading high-performing teams to deliver world-class guest experiences.

You’ll bring:

• Proven leadership of large, diverse, cross-functional teams, ideally in large-scale operations
• Strong commercial acumen with full P&L responsibility – forecasting, budgeting, and driving profitability
• A data-driven mindset to balance operational costs with service quality and efficiency
• Crisis management expertise with a calm, decisive approach in high-pressure situations
• Strategic agility – able to align operations with business goals and pivot efficiently when required
• Stakeholder management skills, from internal departments to community and government partners
• A collaborative style, thriving in a matrix structure with global functional teams
• A deep understanding of health, safety, and security, ensuring safe, seamless experiences for both guests and teams.

Qualifications & Experience

Qualifications

• Degree or relevant qualifications bachelor’s degree in business, management, or a related field is essential; a Master’s degree in a relevant discipline is desirable..
• Ongoing professional development or certifications in relevant areas (e.g., operational management, financial management, leadership) is advantageous

Experience

• Demonstrate Commercial acumen and your ability to forecast, analyse, and respond to shifting business landscapes will be pivotal in achieving sustainable growth and operational excellence.
• Experience overseeing 24/7 operations, with an in-depth understanding of the unique demands and complexities of around-the-clock service delivery.
• Proven ability to make data-driven decisions to balance operational costs with service quality, ensuring smooth, efficient, and safe operations always.
• First-hand experience managing full P&L responsibilities, including budgeting, forecasting, and delivering against financial targets.
• Identifying opportunities to optimise costs, increase revenue streams, and improve financial performance while ensuring alignment with strategic objectives.
• Proficient in building and managing relationships with a variety of internal and external stakeholders, including community partners, local government, industry associations, and emergency services.
• Demonstrated expertise in developing and executing crisis management plans, with the ability to remain calm and provide leadership during high-stress situations.
• Comprehensive understanding of health, safety, and security policies; adept at implementing best practices, conducting risk assessments, and maintaining a safe environment for guests and employees.
• Experience with public speaking, presenting business cases, and advocating for projects and initiatives to drive operational success and brand growth.
• Strong awareness of market trends, customer expectations, and competitor activities, ensuring the business remains competitive and innovative.

Benefits

Benefits

• Health care options (medical, dental, and vision plans)
• Paid Time Off (PTO)
• Merlin Magic Pass for friends and family to enjoy the parks and attractions
• Recognition programs and rewards
• 401(k) program with company match
• Tuition reimbursement programs

Pay Range