Marketing Enablement Manager / Technical Trainer

At Informa, no two days and no two people are the same, and you'll find the freedom, opportunity and support of a fantastic community to make a real impact.

We’re an international business that connects specialists with knowledge, helping them to learn more, know more and do more through live and on demand events, digital and data-driven services and academic research.

We are home to over 14,000 colleagues across 30 countries and are a member of the UK’s FTSE 100 group of leading public companies.

In Global Support, we provide expert guidance and hands-on support to the Informa Group and Informa’s many business teams. Across tech, finance, legal, corporate development, HR, communications, operations and many other areas, we work collaboratively and flexibly to help our brands serve their customers and help the company succeed.

This role is based in our New York office. 

We are embarking on an initiative to unify our technology and deliver more business value with a more streamlined operation. This role ensures that Informa marketers and content editors can thrive in their role and deliver best-in-class digital experiences by fully utilising the technology provided by the Customer Technology team. You will collaborate with Product Management, Technology groups, divisional training teams and business stakeholders.

You will work as part of a project team that is migrating legacy websites to an advanced strategic content management system. You will work alongside a EMEA based Marketing Enablement Manager / EMEA Trainer to make a real impact to our customers. Your role will be responsible for delivery of content management training for users based in North America time zones.  Ensuring that our internal users have everything they need to make the most out of the new technology.  

Key Responsibilities:

Strategy:

• Support with Developing the training and enablement strategy to help ensure that the technology has the best adoption possible
• Working with the end users of our technology to understand there training and marketing needs to better support them and help drive the direction of our technology
• Support with building a process to ensure documentation is kept up – to -date and is accessible to all

Training Development and Delivery:

• Develop and deliver comprehensive training programs on using CMS platforms, tailored for marketing and content teams.
• Support with the Design of user-friendly training materials, including guides, videos, and live demonstrations, to cater to varying levels of expertise.
• Training North America based end users of our technology and divisional trainer
• Provide training on optimizing content for SEO, analytics tracking, and user engagement.

Support and Guidance:

• Act as a point of contact for CMS-related queries, troubleshooting issues, and providing solutions for marketing team members throughout the project
• Offer ongoing support to ensure team members and training material stay updated on new CMS features or updates.

Documentation and Updates:

• Maintain up-to-date documentation and training materials for CMS processes and best practices. Ensuring this is handed over to relevant teams
• Stay informed on CMS updates and industry trends to continuously improve training content throughout the projects.

Performance Monitoring:

• Evaluate the effectiveness of training programs by collecting feedback and monitoring team performance.
• Identify areas for improvement in CMS usage and recommend solutions to enhance productivity and content quality.

This role is an excellent opportunity for someone passionate about training to make a real difference.

• Proven experience in using or training on Content Management Systems (e.g., WordPress, Adobe Experience Manager, Drupal, Sitecore).
• Experience in participating in large adoption and training campaigns
• Strong understanding of marketing workflows, content strategies, and digital campaign management.
• Excellent communication and presentation skills, with the ability to explain technical concepts to non-technical users.
• Experience with SEO, content optimization, and web analytics integration is a plus.
• Ability to create training materials and adapt them for various audiences.
• Strong organizational skills and attention to detail.
• Preferred BSc/MSc degree in relevant business/technology discipline or certified marketing
• Preferred previous experience in a marketing or content creation role with exposure to CMS platforms.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
• Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
• Recognition for great work, with global awards and kudos programs
• As an international company, the chance to collaborate with teams around the world

The salary range for this role is $62K- $72K/6 month contract, based on experience. 

This posting will automatically expire on December 19, 2025

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

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