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Senior Product Marketing Manager | USA, EST | Remote image - Rise Careers
Job details

Senior Product Marketing Manager | USA, EST | Remote

Grafana Labs is a remote-first, open-source leader in observability used by millions and thousands of enterprise customers. The Senior Product Marketing Manager will define go-to-market strategies, lead messaging and launches, and partner with product, engineering, and GTM teams to drive adoption across technical buyer personas.

Skills

  • Product marketing and GTM strategy for technical products
  • Experience marketing to and selling to technical audiences
  • Strong messaging, positioning, and storytelling skills
  • Experience running product/feature launches
  • Quantitative analytical skills for campaign and lifecycle metrics
  • Excellent written and verbal communication

Responsibilities

  • Define and execute go-to-market strategy and positioning for products and features targeted at technical buyers
  • Partner with Product Managers to develop messaging, competitive positioning, and launch plans
  • Create customer-facing and technical collateral: reference architectures, implementation guides, blogs, webinar scripts, and video outlines
  • Manage product and feature launches end-to-end and coordinate cross-functional launch activities
  • Conduct customer and market research to identify pain points, competitive gaps, and opportunities
  • Enable sales, partners, and customer-facing teams through training, playbooks, and enablement materials
  • Own customer lifecycle campaigns including retention, upsell, cross-sell, and competitive displacement initiatives
  • Analyze campaign and lifecycle performance to make data-driven recommendations

Education

  • Bachelor’s degree or equivalent experience preferred
  • Advanced degree (MBA) is a plus but not required

Benefits

  • 100% remote-first global culture with in-person onboarding
  • Base salary plus Restricted Stock Units (RSUs)
  • 30 days annual leave with company shutdown days
  • Career growth pathways and transparent leadership
  • High-autonomy, innovation-driven environment
To read the complete job description, please click on the ‘Apply’ button
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CEO of Grafana Labs
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Raj Dutt
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Average salary estimate

$196102 / YEARLY (est.)
min
max
$178000K
$214204K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Grafana Labs is the company behind Grafana, Loki, Mimir and Tempo, the leading open source software for visualizing operational data.

2 jobs
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BADGES
Badge Diversity ChampionBadge Flexible CultureBadge Future MakerBadge Innovator
CULTURE VALUES
Inclusive & Diverse
Diversity of Opinions
Collaboration over Competition
Growth & Learning
Transparent & Candid
BENEFITS & PERKS
Medical Insurance
Mental Health Resources
Learning & Development
Flex-Friendly
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$178,000/yr - $214,204/yr
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
October 22, 2025
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