Google Store Digital Marketing Manager, Platforms and Devices
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in marketing working across one or more marketing fields (i.e., product marketing, growth, GTM, etc.).
- Experience managing cross-functional or cross-team projects.
- Experience supporting the creation of the digital experience for products and product portfolios.
Preferred qualifications:
- Knowledge and experience with online merchandising best practices and e-commerce metrics.
- Data and detail oriented.
- Skilled at managing multiple stakeholders across many teams.
- Passion for being the advocate of the consumer.
About the job:
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities:
- Develop and execute the digital content for hardware products, subscriptions and services to optimize the online shopping experience through site presentation and product merchandising, ensuring an integrated consumer marketing experience.
- Be the category, product, and subject matter expert for hardware products (e.g., watches, accessories, phones) to meet the needs of both the business and brand.
- Oversee the creation of new product launches, landing pages and modules to spotlight product accurate content and “shopper-centric” thinking.
- Develop the go-to-market strategy for new product launches or business and/or brand-driving campaigns.
- Partner with cross-functional teams such as Creative, UX, Production, Analytics, Product Marketing, Performance Marketing, Sales, Production, Consumer Marketing and more to market the portfolio and ensure an optimized consumer journey.
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