Head of Lifestyle Products
Skills
- Strong trend forecasting and line planning experience in fashion or lifestyle categories.
- Proven product development and vendor management skills with global sourcing experience.
- Commercial acumen with experience optimizing products for DTC channels and marketplaces.
- Fluency with PLM systems, GTM processes, and eCommerce merchandising best practices.
- Excellent communication, presentation, and stakeholder influence skills.
- Project management and organizational ability to manage multiple seasonal calendars and launch timelines.
- Passion for music culture and an ability to translate cultural insights into product.
Responsibilities
- Lead trend forecasting, seasonal briefs, and line planning to inform lifestyle product concepts and collections.
- Own end-to-end product development from ideation through design, sampling, approvals, production, and delivery.
- Manage vendor relationships, sourcing, negotiating costs, and ensuring quality and on-time delivery across global suppliers.
- Collaborate with Creative, Design, Brand Marketing, and artist partners to align products with Fender’s visual identity and cultural storytelling.
- Partner with eCommerce, digital merchandising, and Amazon channel teams to optimize product assortment, pricing, content, and sell-through.
- Monitor product performance and inventory across channels, adjusting strategy to maximize ROI and conversion.
- Coordinate globally with merchandising, planning, product operations, and regional teams to ensure seasonal readiness and international relevance.
- Maintain PLM/product data, calendars, and participate in GTM reviews and seasonal planning meetings.
Education
- Bachelor’s degree in Product Management, Fashion Merchandising, Marketing, or a related field (required).
- Advanced degree (MBA or Master’s) preferred but not required.
Benefits
- Medical, dental, and vision insurance
- 401(k) retirement plan
- Paid time off and company holidays
- Employee equipment purchase program
- Competitive salary with geographic differentials for remote locations
- Equal opportunity employer with inclusive policies
Average salary estimate
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Established in 1946, Fender Musical Instruments Corporation manufactures, markets, and distributes a variety of instruments and amps. They are headquartered in Scottsdale, Arizona.
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