Product Marketing Specialist

About Us

In today’s connected world, sharing private information is the lifeblood of any organization. However, the challenge of keeping sensitive data secure has only grown, leading to regular leaks—even within top-tier organizations. This breakdown of trust disrupts communication and causes significant harm to people and businesses.

EchoMark offers a game-changing solution: we embed invisible, forensic markings in documents, personalized for each recipient. These markings don't disrupt information flow but allow leaks to be traced back to their source. The presence of EchoMark fosters trust, accountability, and better stewardship of private information.

We believe the future of information sharing lies in individualizing private data for each recipient, ensuring it stays secure while enabling teams to work effectively.

Role Overview
As a Product Marketing Specialist at EchoMark, you will support the development and execution of product marketing initiatives that help communicate the value of our cybersecurity and data-protection solutions. You’ll work closely with cross-functional teams—including product, sales, and marketing—to develop clear messaging, create essential collateral, and help drive awareness of our technology among enterprise and government customers. This is a hands-on role suited for someone who enjoys turning complex concepts into compelling stories, supporting go-to-market efforts, and contributing to the early growth of an emerging category. This position is based at our Kirkland HQ.

Key Responsibilities

Messaging & Market Education

• Assist in developing clear, consistent messaging that highlights EchoMark’s value to enterprise and government customers.

• Support positioning work that helps educate the market on our product category and differentiators.

Collateral Development

• Create and maintain marketing materials such as product sheets, sales one-pagers, pitch decks, case studies, and web content.

• Collaborate with sales to ensure materials effectively communicate product value and are aligned with customer needs.

Content & PR Support

• Contribute to press-related preparation, including drafting talking points, briefing documents, and story angles for media and industry discussions.

• Help develop narratives that reinforce EchoMark as a thought leader in data protection.

Value Proposition Support

• Assist in developing and refining value propositions tailored to EchoMark’s multi-stakeholder enterprise buying ecosystem.

• Work with product and sales teams to ensure messaging resonates with roles such as CISOs, CDOs, and other security stakeholders.

Product Launch Support

• Contribute to go-to-market efforts for new product features, pricing updates, or packaging changes.

• Support internal readiness by helping produce product briefs, launch collateral, and internal enablement content.

Events & Trade Shows

• Assist in planning logistics, materials, and messaging for industry conferences, trade shows, and customer events.

• Ensure EchoMark maintains a consistent, professional presence at key gatherings.

Demand Generation Support

• Work with marketing to create content and optimize campaigns across web, paid media, social, and email.

• Contribute to efforts that drive qualified leads and increase EchoMark’s visibility within target markets.

Qualifications

• 2–4+ years of product marketing or related experience, ideally in B2B technology, cybersecurity, or data-focused software.

• Experience creating marketing collateral, customer-facing content, or sales enablement materials.

• Ability to translate complex or technical concepts into clear, compelling messaging.

• Strong written and verbal communication skills with high attention to detail.

• Experience supporting enterprise-focused products or stakeholders is a plus.

• Comfortable working cross-functionally in a fast-paced, early-stage environment.

• Self-starter who enjoys learning quickly and contributing to multiple projects at once.

• Based in the Seattle, WA area.

• US citizen.

We offer a comprehensive benefits package that includes but is not limited to:

• Medical, Dental, and Vision Plans for employees and their dependents

• Unlimited PTO to support work-life balance

• 401(k) Plan to help you plan for the future

EchoMark is proud to be an equal opportunity employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected class under applicable law.