Territory Manager - Summer 2026
Location: Field
Territory: TBD
Schedule: Monday-Friday
Compensation: Base $45,000 - 55,000 (depending on location) plus variable compensation up to 40% of your base salary with quarterly bonus payouts
Our Territory Manager are the face of the rapidly growing team at Downeast Cider. Your mission will be to increase the sales and visibility of Downeast Cider with both our on-premise and off-premise retail partners across our territories. You’ll be spreading the good unfiltered word about our innovative portfolio of craft hard cider and beyond.
We’re committed to developing our people along with our brand. We invest in your success through a comprehensive onboarding program, regular ride-alongs with your manager and teammates, ongoing sales excellence training and a well-defined path to promotion. We’re on a journey to become the #1 hard cider in the US and there will be plenty of growth opportunities available as we continue to grow. If you’re competitive, persistent, reliable, and have a passion for craft cider, we want to hear from you!
What you’ll do:
Sell, sell, sell
Execute on monthly and quarterly sales goals
Grow brand presence and introduce new products within our existing accounts
Prospect for new business and close sales with new accounts
Seek out merchandising and promotional opportunities at accounts
Monitor product freshness to ensure quality standards are being upheld
Conduct weekly demos at bar and retail accounts (can include training/managing a Brand Ambassador to run these)
Flex your people skills
Spend 80-90% of your time visiting new and existing accounts
Build relationships with key decision makers throughout your account base
Balance communications with many (10-40) wholesaler reps
Leverage wholesaler relationships/ride-alongs to increase sales and stay top of mind
Keep track of it all
Record account details in the CRM software
Input contact information and notes following every sales visit
Maintain accurate and timely records through VIP and Karma
Create and send weekly recaps of account work to wholesalers
Who you are:
Passionate about craft cider
Experience providing superior customer service
Excellent oral and written communication skills
Strong organizational and time management skills
Comfortable multitasking and pivoting effortlessly between various job functions throughout the day
21 years of age or older to comply with federal and state regulations
Must reside in the same area as the covered territory
Bonus points if you have…
Outside sales experience
Experience working in the alcohol / liquor / beer / wine industry
Valid driver’s license and vehicle
Comfortable using a CRM software
Proficient in Google Suite
Don’t check all the boxes? We know there’s no such thing as a perfect candidate, so if this is a role you feel passionate about we encourage you to apply with a one-page cover letter explaining why this post speaks to you. Drop the “to whom it may concern” and give it to us straight - why you?
What we offer:
Unlimited paid time off
Paid holidays
Variable compensation up to 40% of your base salary with quarterly bonus payouts
401k with 4% company match
Health & dental insurance
Company-provided short term disability
Mileage and expense reimbursement
Monthly phone stipend
Quarterly sales team training/retreats
Regular team contests with additional financial incentives
Earn your ticket to our annual “Elite Slinger’s Club” - this year we went to Mexico!
Company-wide celebrations, including a summer offsite and holiday party
Cider allowance (how big is your fridge?)
All offers of employment are contingent upon the successful completion of a background check, conducted after a conditional job offer has been made. Candidates will have the opportunity to review and respond to any findings.
About Downeast Cider
We aspire to build an enduring company with a world-class brand, known as an extraordinary place to work. It’s been 15 years since our first batches of unfiltered cider were fermented in the dorms of Bates College, Maine, and while we’ve gained 115 new teammates and 1.6 million cases of tasty drinks - with a growing assortment beyond cider - we remain 100% founder-owned. We’re a scrappy team that enjoys the hard work of creating a company because we get to work on fun things with people we like.
We like to hire the way we like our cider, unfiltered. With the understanding that we can learn and grow from each other’s differences, we are proud to hire regardless of gender, race, nationality, religion, sexual orientation, disability, age, or anything else that makes us who we are.
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