Associate, CRM

Job Description:

About the Role:

The CRM Associate supports marketing initiatives to drive subscriber engagement and retention. You will leverage new marketing technology, marketing channels and customer data in innovative ways to deploy effective lifecycle marketing campaigns and customer-centric journeys.

This role and the CRM Marketing function is embedded within the Engagement & Retention Marketing team, and will work cross-functionally with teams across the organization (Subscriber Revenue, Retention, Marketing Operations, Brand Marketing, Product etc..).

Role based in New York City, NY. Must work from the NYC office 3x a week (Tuesday through Thursday).

You Will:

• Support marketing tactics and strategies for engaging and retaining subscribers.
• Oversee the timely creation, production, and delivery of marketing materials. Work with internal departments and external agencies, draft creative briefs, provide creative feedback and manage internal approvals.
• Operate directly within CRM tool(s) to conceptualize and build holistic, multi-channel subscriber journeys and experiments.
• Collect and share insights regarding campaign performance in an organized and clear manner.
• Communicate effectively in cross-functional meetings.
• Exercise a thorough knowledge of Dow Jones brands and an ability to balance team goals with overall company objectives.

You Have:

• Minimum 1 year of experience working in a CRM, lifecycle marketing or marketing role. Internship experience will be considered.
• Highly organized and detail-oriented, with proven time management skills.
• An ability to derive insights from campaign reports, and make data-informed decisions.
• The ability to recognize problems before they arise, and proactively develop and recommend solutions.
• First-rate communications and writing skills, with a sharp eye for reviewing marketing assets.
• An ability to empathize and advocate for the customer experience.
• Outstanding cross-group collaboration, interpersonal, verbal and written communication, problem solving, and presentation skills are required.
• The ability to work quickly in a fast-paced environment, as well as manage multiple, mutually exclusive and competing priorities.
• Hands-on experience with Braze or multi-channel CRM tools.
• Preference: experience supporting A/B testing programs.

Our Benefits

• Comprehensive Healthcare Plans
• Paid Time Off
• Retirement Plans
• Comprehensive Insurance Plans
• Lifestyle programs & Wellness Resources
• Education Benefits
• Family Care Benefits & Caregiving Support
• Commuter Transit Program
• Subscription Discounts
• Employee Referral Program

Learn more about all our US benefits

Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Business Area:

Dow Jones - Marketing

Job Category:

Marketing & Product Management

Union Status:

Union role

Pay Range: $55,000 - $70,000

We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.

Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..