Assistant Store Manager - job 1 of 2

ABOUT HOKA

At HOKA, we believe in the transformational power of running and the joy and optimism that movement brings. We are driven by our passion for our Brand and products, and we want to share it with as many people as possible. Whether you’re a pro runner, first-miler, mountain roamer, or neighborhood walker, HOKA is here to empower you to take flight and find joy in movement.

We celebrate diversity of your background, your experiences, and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all employees can come as they are. We believe that when we bring our different perspectives to work, we are truly better together. 
 

SUMMARY

Our Assistant Store Managers are integral to the success of the HOKA Brand. As an Assistant Store Manager, you partner closely with the Store Manager to drive business results. You regularly share the HOKA Brand values, vision and mission with your team members.
 

DESCRIPTION

As the Assistant Store Manager, you drive and own key store goals including sales, conversion, NPS, and customer capture. You set targets and motivate team members to achieve goals within each shift.  You ensure operational excellence in all aspects of the business and prioritize programs that enhance the customer journey. You take responsibility for the day-to-day operations of the store, which includes training, visual merchandising, opening and closing the store, securing all assets, planning and preparing the labor schedule, maintaining the store security system, managing inventory and cash controls, and serving as the Manager on Duty in the Store Manager’s absence.

You assist in the recruiting, hiring, and training of team members who know how to drive Brand awareness and education while providing excellent service. You maintain and model an optimistic and energetic attitude and invite all customers into the HOKA community through exceptional service.

CORE COMPETENCIES

As an effective Assistant Store Manager, you know how to:

• Drive and achieve key business KPIs such as sales, conversion, ATV, customer capture, and NPS.
• Manage and track store KPIs while motivating and engaging team members to work together to achieve goals.
• Ensure the highest level of customer service possible and measure service via NPS.
• Assist in hiring, onboarding, and training team members to ensure engaged and high-performing teams.
• Set plans and targets and entrust team members appropriately.
• Support community by helping with in-store events and local outreach.
• Assist in store administration and operations and ensure compliance with policies and procedures.
• Manage key controls including store labor, inventory, and cash.
• Ensure the highest level of visual merchandising and standards and takes responsibility for execution of visual directives and guidelines.
• Assist in driving and executing key initiatives and retail programs that enhance the customer journey.

KEY QUALIFICATIONS

• Two (2) to four (4) years minimum retail store management experience preferred.
• Excellent communication skills and ability to convey the HOKA and Deckers Brands Vision and Mission to your team and customers.
• Excellent organizational skills and ability to coordinate people, resources, and services in order to address business goals and needs.
• Fantastic problem-solving skills and ability to work through challenges.
• Ability to prioritize and multi-task in a fast-paced environment.

ADDITIONAL REQUIREMENTS 

• Flexibility of schedule and hours to meet the needs of the business.
• Flexibility to travel to meet the needs of the business.
• Valid State or Federal Identification.

As part of our HOKA Family, you belong to more than a performance lifestyle Brand. From our corporate offices to our retail stores across the globe, we value giving people the freedom to pursue their passions, express their individuality, and are committed to helping them succeed. We’re proud to offer a wide range of benefits to best recognize the important role each person plays in the Deckers Brands mission. You’ll discover many benefits of working at Deckers Brands including competitive pay, discounts, perks, global contests, as well as opportunities for growth and development.

Equal Employment Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military, or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity. If you need reasonable adjustments at any point in the application or interview process, please let us know.  

We know that creating space for people to identify themselves in the way in which they choose affirms our individual value and promotes a culture of mutual respect. Please feel free to let us know in your application which pronouns you use, for example: she/her/hers, he/him/his, they/them/theirs.  

The salary range posted reflects the minimum and maximum target for new hire salaries for this role this specific store location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.