Senior Manager, Sales Capabilities

Celsius, based in Boca Raton, FL, is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings, Inc. also includes Alani Nu, a premium active nutrition and better-for-you brand, further expanding our reach across the health and wellness space.

At Celsius, we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers—as every employee is an owner of the CELSIUS® brand upon joining the organization.

Ready to energize your career? Join a team that’s pushing boundaries, growing fast, and redefining what it means to LIVE FIT.

Position Overview

As the Senior Manager, Sales Capabilities, you will serve as the expert in field sales training, playing a key role in developing the skills and effectiveness of our sales organization. This hands-on, player-coach role leads a small team of Sales Capability Specialists while also directly shaping and delivering high-impact training initiatives. In partnership with the Talent Development team, you’ll ensure a best-in-class program is built and rolled out across the field. All training programs, messaging, and delivery methods will be grounded in adult learning principles and fully aligned with Celsius’ goals, standards, and evolving business needs.

Education:

• Bachelor’s degree required; relevant certifications in sales training or coaching are a plus.

Experience:

• 7+ years of experience in sales training, enablement, or capability development, with 2+ years in a leadership or team lead role.
• Comfortable with 50% travel; must possess a valid U.S. Driver’s License.
• Ability to manage multiple workstreams and lead through influence and collaboration.
• Strong facilitation, coaching, and communication skills.
• Proven success building and delivering impactful training programs in a high-growth, field-based sales environment.

KEY RESPONSIBILITIES

• Ensure alignment of field-based training initiatives with organizational goals.
• Support expansion of the Celsius training site with updated tutorials and reference content.
• Offer insights into high-potential talent as part of people planning discussions with Sales Leadership and HR.
• Help prepare and execute annual or event-based training summits, aligned with national or divisional meetings.
• Develop an in-field training process and milestone plan (1 week, 30, 60, 90 days).
• Coordinate and help deliver quarterly virtual training sessions to reinforce learning and promote ongoing growth.
• Support the rollout of new hire training resources (e.g., decks, checklists, sales tools) tailored to various sales functions including Food Service, Field Sales, and Key Accounts.
• Collaborate with Talent Development to design and evolve scalable sales training content and programs.
• Partner with Talent Development to gather requirements from Sales leadership on training and skills gaps and contextualize into impactful adult learning materials.
• Act as a player-coach, directly supporting field-based training sessions and reinforcing learning with the sales team.
• Manage and coach a team of Sales Capability Specialists, ensuring consistency and excellence in execution across territories.

• Comprehensive Medical, Dental & Vision benefits
• Long- and short-term disability
• Life insurance
• 10 Vacation days per year, subject to accrual policy
• 11 Company paid holidays
• 401(k) with Company match
• Identity theft and legal services

The base salary range for this position is dependent on experience and location. The final offer will be determined based on job-related knowledge, skills, and qualifications. This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans).

We promptly review all applications. Highly qualified candidates will be contacted for interviews.

Colorado Applicants: Applications are accepted on an ongoing basis until the position is filled.

CELSIUS Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We provide equal employment opportunities (EEO) to all applicants without regard to race, ethnicity, religion, gender identity, sexual orientation, disability status, or any other characteristic protected by applicable laws. If you require accommodations during the application process, please reach out to [email protected].

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.