Manager, eCommerce Merchandising

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line.

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:

·       Runner First  

We act in the best interest of the runner

·       Word is Bond 

We do what we say we’ll do

·       Champion Heart  

We give our all in everything we do  

·       There is no “I” in Run

We stay generous with our humanity

·       Keep Moving

We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there.   

Your Job: 

As the Manager, eCommerce Merchandising, you will play a pivotal role in shaping the digital shopping experience for runners on BrooksRunning.com. You will lead a team of merchandisers, driving the execution of merchandising strategies that ensure our products are presented in a compelling, brand-right way. Your focus will be on optimizing day-to-day operations, implementing departmental plans, and supporting the growth and development of your team members.

In this role, you will collaborate closely with cross-functional partners—including Marketing, Creative, Digital Products, and Analytics—to deliver seamless product launches, engaging campaigns, and a best-in-class online experience. You will be responsible for managing the digital content calendar, overseeing product setup and category management, and ensuring that site content aligns with both commercial goals and brand standards.

Your analytical mindset and curiosity will help you identify opportunities for process improvement and innovation within your department. By monitoring key performance metrics and sharing actionable insights, you will contribute directly to the success of Brooks Running’s eCommerce business. As a leader, you will foster a collaborative, high-performance culture, acting as a conduit between department leadership and your team to ensure alignment and effective communication. 

• Oversee and execute the digital merchandising strategy for BrooksRunning.com, including product setup, categorization, and on-site presentation to drive engagement and conversion.
• Lead digital journey mapping to support strong product presentation, discovery, and findability for all campaigns, product and seasonal launches.
• Manage the site content calendar, ensuring timely updates for product launches, campaigns, and seasonal stories.
• Oversee digital content planning and operations, including homepage, landing pages, and PLPs, ensuring alignment with brand guidelines and SEO/AEO strategies.
• Collaborate with cross-functional partners (AEO Manager, CRO Manager, Creative, Marketing, Digital Products, etc.) to keep the site fresh, relevant, and aligned with commercial and brand objectives.
• Monitor site merchandising performance, track key metrics, and share regular updates and actionable recommendations with the broader eCommerce, Digital Products, Marketing, and Product teams.
• Support assortment planning and product lifecycle management in partnership with Retail Analytics and Buying.
• Identify and implement best practices to improve the online shopping experience and drive commercial results within the team’s scope.
• Lead and coach a team of eCommerce merchandisers, fostering a collaborative and high-performance culture.
• Inform decision-making and ensure execution of team objectives and priorities, acting as a conduit between department leadership and individual contributors.
• Promote continual improvement and innovation within the department, researching new trends and recommending process changes.
• Manage resource planning and ensure documentation for processes and programs.
• Operate against team budgets and ensure accountability for team deliverables.
• Other responsibilities as required. 

• Bachelor’s degree preferred in Business, Marketing, or related field; equivalent experience considered.
• 7+ years of relevant experience in digital merchandising, eCommerce, or related fields.
• 3+ years of management experience leading direct reports.
• Proven collaborator and communicator, with strong organizational and problem-solving skills.
• Expertise in digital merchandising, including managing product set up, wayfinding, storytelling. 
• Experience partnering with Product Management, UX, Development, Creative, Analytics, and Marketing teams to deliver innovative, effective digital experiences.
• Strong analytical skills and experience with experimentation, A/B testing, and data-driven optimization.
• High level of proficiency with Microsoft Excel and strong aptitude to learn technical applications quickly; experience with Tableau and Adobe Analytics a plus.
• Experience with JIRA, Smartsheet, and other project management tools required.
• Demonstrated ability to collaborate cross-functionally and communicate effectively.
• Analytical mindset with experience interpreting data and applying insights to improve merchandising performance.
• Passion for delivering exceptional customer experiences and bringing brand stories to life online.
• Ability to understand and empathize with the runner to develop loyal, engaging relationships with our customers and the Brooks community.
• Embraces and lives the Brooks values. 

Compensation: The pay range for this position, based out of the Brooks Seattle HQ, is $17,244 - $175,918 per year. Base pay offered will vary depending on job-related knowledge, skills, and experience.  

Other: Brooks is proud to offer a robust benefits package to our employees and their families! 

Benefits- including medical, dental, vision, life and AD&D insurance, disability insurance, HSA and employer contribution, FSA, family & fertility assistance, 401K Savings Plan and match, employee assistance program, and transportation assistance. 

Paid Time Off- Brooks offers generous time off including three to five weeks of paid time off, eleven paid holidays, paid sick and parental leave.

Bonus- in addition to base pay, Brooks employees may also be offered an annual bonus based on company performance.  

Perks- including product discounts, employee recognition, fitness discounts, volunteer and donation benefits.

Location- You will spend 3 days per week in our Seattle offices, as we believe our organization flourishes when connections, collaboration, creativity, problem-solving, and celebrations happen in person.

At Brooks, we celebrate diversity & equity. We are committed to creating an inclusive environment, and encourage people of all backgrounds, perspectives, experiences, and skills to apply. Brooks is proud to be an equal employment opportunity employer. All employment decisions are made without regard to race, religion, creed, color, national origin, age, sex, gender, gender identity or expression, two-spirit identity, sexual orientation, genetic information, the presence of a physical, mental, or sensory disability, marital status, pregnancy (including childbirth and related conditions), caste, citizenship or immigration status, honorably discharged veteran or military status, actual or perceived victims of domestic violence, harassment, sexual assault or stalking, HIV or Hepatitis C infection, political ideology, use of a trained service animal by a person with a disability, or on any other basis protected by federal, state, or local law, or any other non-merit based factors.