Marketing Specialist
Skills
- Experience with HubSpot or similar CRM/marketing platforms
- Familiarity with WordPress site management and content updates
- Proficiency in Canva and basic design for digital/social content
- Experience with Google Ads and LinkedIn Campaign Manager
- Competency reading and summarizing analytics dashboards and campaign metrics
- Advanced Microsoft Suite skills: PowerPoint, Excel, Teams, SharePoint
- Strong written and verbal communication
- Project management and organizational skills
Responsibilities
- Manage website updates, content uploads, page optimizations, and coordinate with web vendors
- Ensure brand consistency across external materials, event collateral, and digital campaigns
- Create and post social content weekly using Canva and manage social presence
- Support digital advertising and assist with thought leadership and brand awareness campaigns
- Maintain a shared marketing calendar to track campaigns, events, and content releases
- Draft and prepare internal and external newsletters in collaboration with leadership
- Oversee merchandise and company store efforts for brand representation and distribution
- Create and update sales collateral including one-pagers, decks, case studies, and proposals
- Manage brand templates, document repositories, and shared marketing folders
- Partner with Sales and Delivery teams to align client materials and provide event support
- Track and report campaign and digital performance metrics to inform decisions
Education
- Bachelor’s degree in Marketing, Communications, or related field preferred
- Equivalent experience in lieu of formal degree accepted
Benefits
- Competitive base salary and annual bonus
- Full benefits package including Health, Dental, Vision
- Life and Disability insurance
- 401(k) retirement plan
- Flexible work arrangements (remote)
- Professional growth within a collaborative consulting environment
Average salary estimate
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