Head of US Livestock Communications and Marketing Operations

States considered: All

Role Description

The Head of US Livestock Communications & Marketing Operations is responsible for all business-unit communications and oversees the planning and implementation of all marketing communications and operations initiatives supporting Zoetis’ US beef, dairy, pork, poultry businesses.  A member of the marketing leadership team, the director is responsible for supervising and developing a team of communications and operations professionals, managing the marketing budget and tracking, and managing the overall relationship with agency and supplier partners.

Key Skills & Competencies:

• Strong writing, editing and verbal communication skills a must, with experience collaborating with leaders across functions to develop business unit communications.
• Demonstrated ability to provide strategic, creative, innovative and efficient communications solutions to meet marketing objectives and business strategies.
• Experience managing a team and providing effective leadership, coaching and development.
• Ability to organize and prioritize multiple projects in a fast-paced environment and deliver high performance and quality on deadlines.
• Proven budget forecasting and management ability in a cost-conscious environment.
• Proven track record successfully leading agency and supplier teams.
• Strength in team- and relationship-building with colleagues, suppliers and customers.
• Proven record of initiative, resourcefulness and willingness to accept challenges and lead change.

Responsibilities:

• Oversees the planning and implementation of all marketing communications initiatives for Zoetis’ US Livestock business to best support the business and strengthen Zoetis’ position in the beef, dairy, pork and poultry markets.
• Working with the Marketing Leadership Team, owns the above brand strategy, creative direction and implementation for the US Livestock business.
• Working with the US Livestock Leadership Team, writes/directs all internal and external Livestock business unit communications.
• Supervises, coaches and develops a team of marketing communications and operations professionals.
• Helps drive key strategies through marketing communications programs that ensure consistent, impactful and credible messaging across brands/programs, therapeutic areas, customer segments, influencers and internal teams.
• Ensure communications best practices across US Livestock that give priority to strategic, impactful and timely communications, both internally and externally, and represents the team in any organization-wide communications initiatives.
• Works closely with Corporate Affairs to develop stakeholder messaging and communications and respond to media inquiries.
• Lead issues management and crisis response for the US Livestock team working closely with Corporate Affairs.
• Helps define priorities and processes to ensure operational efficiencies for the marketing team and works with livestock business operations to synchronize efforts and planning across the US Livestock Business (e.g., planning, meetings, events, etc.).
• Drives collaboration with key internal stakeholder groups (Marketing, Sales, Technical, Channel, Legal, Regulatory, Corporate Affairs) to best support the Livestock business, strengthen Zoetis’ position, and deliver on key business strategies.
• Oversees the relationship with all agency and supplier partners and is actively involved in review parameters/reporting and annual contracting.
• Actively participates in the US Livestock Marketing Leadership Team and participates in the US Livestock Leadership Team meetings/activities as appropriate.
• Responsible for overall management of the marketing budget, forecasting, tracking and reporting, and optimizing resources to help maximize investment.
• As a leader in the organization, this person models Zoetis’ Core Beliefs and communicates the importance of conducting business in a manner consistent with those values and behaviors.

Requirements:

Education:       

• BS or BA required, MBA or relevant advanced degree preferred.

Professional:

• 10+ years of related communications and marketing operations experience required.
• Animal health and pharmaceutical experience preferred.
• Candidate must have experience writing corporate/business unit communications and developing/implementing marketing communications campaigns.
• Demonstrated ability leading a team and driving cross-functional collaboration.
• Computer experience:  Proficiency in Microsoft Windows and Microsoft Office applications, including Outlook, Word, PowerPoint, Excel, and Teams. Experience using internet-based programs and collaboration tools such as Zoom. Ability to effectively utilize iPad/tablet devices and navigate related data warehousing and digital platforms as required for the role.

Physical Position:

• Ability to travel (~30% of the time)
• Attendance to internal off-site meetings (ex. National Sales Meetings, off-sites, etc.), agency meetings, market research functions, etc.

 

The US base salary range for this full-time position is $164,000 - $266,000. Our salary ranges are

determined by role, level, and location. The range displayed on each job posting reflects the base pay target range

for new hire salaries for the position. Within the range, individual pay is determined by work location and additional

factors, including job-related skills, experience, and relevant education or training.

 

This position is also eligible for short-term incentive compensation

This position is also eligible for long-term incentives

 

In addition to compensation, Zoetis offers a comprehensive benefits package that supports the physical, emotional

and financial wellbeing of our colleagues and their families including healthcare and insurance benefits beginning

on day one, a 401K plan with a match and profit-sharing contribution from Zoetis, and 4 weeks of vacation.

 

Visit zoetisbenefits.com to learn more.

Full time

Regular

Colleague

Any unsolicited resumes sent to Zoetis from a third party, such as an Agency recruiter, including unsolicited resumes sent to a Zoetis mailing address, fax machine or email address, directly to Zoetis employees, or to Zoetis resume database will be considered Zoetis property. Zoetis will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

Zoetis will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor but does not have the appropriate approvals to be engaged on a search.

Zoetis is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. We offer reasonable accommodations as an alternative if requested by an individual with a disability. Please contact Zoetis Colleague Services at [email protected] to request an accommodation. Zoetis also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must possess or obtain authorization to work in the US for Zoetis. Zoetis retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of qualified US workers. Individuals requiring sponsorship must disclose this fact. Please note that Zoetis seeks information related to job applications from candidates for jobs in the U.S. solely via the following: (1) our company website at www.Zoetis.com/careers site, or (2) via email to/from addresses using only the Zoetis domain of “@zoetis.com”. In addition, Zoetis does not use Google Hangout for any recruitment related activities. Any solicitation or request for information related to job applications with Zoetis via any other means and/or utilizing email addresses with any other domain should be disregarded. In addition, Zoetis will never ask candidates to make any type of personal financial investment related to gaining employment with Zoetis.