Sr. Product Marketing Manager – Premier Events
Skills
- Experience marketing live events and coordinating cross-functional teams.
- Understanding of esports and live arena experiences with digital broadcast synergy.
- Experience with co-marketing partnerships and global brand marketing.
- Proficiency in paid-earned-owned marketing frameworks.
- Expertise in social media, digital marketing, and agency collaboration.
- Knowledge of Paid Media platforms and audience segmentation data.
- Strong program management and communication skills.
- Adaptability to changing deadlines and evolving marketing needs.
Responsibilities
- Support key strategic marketing initiatives for major Premier Events and related programming.
- Own go-to-market strategies for Premier Events, competitions, activations, and partnerships.
- Coordinate with Premier Events and cross-functional teams to align marketing activities.
- Develop pragmatic processes supporting evolving global marketing strategies.
- Lead communication and execution with internal and external partners ensuring campaign alignment and flawless launch.
- Oversee creative materials development, event asset management, and product reviews.
- Maintain marketing calendars and communicate milestones across stakeholders.
- Create and maintain campaign performance reports tracking business and marketing KPIs.
- Develop and communicate clear, differentiated market positioning based on customer and market insight.
Education
- Bachelor's degree in Marketing or equivalent experience.
Benefits
- Competitive cash-based compensation.
- 100% employer-paid healthcare premiums.
- Generous paid family leave.
- Employer-paid life insurance and income protection insurance.
- 401k Employer Matching (US) / Pension Contributions (UK/IRE/MX).
- Fitness reimbursement and commuter benefits.
- LinkedIn learning opportunities.
- Comprehensive relocation package for eligible roles.
- Hybrid work environment.
- Company events celebrating Pokémon culture.
Average salary estimate
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The world of Pokémon connects people across the globe, beloved by kids, adults, and every Trainer in between! These incredible creatures have crossed borders and language barriers to reach the hearts of millions for over 25 years, bringing people ...
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