Senior PPC Specialist
About Us: Thinking IT Holding. is a dynamic and fast-growing company in the Digital Marketing field and online entertainment industry. We specialize in developing engaging marketing experiences for users across global markets. We're currently seeking a proactive and detail-oriented Senior PPC Specialist to support and scale our digital marketing efforts.
Key Responsibilities:
- Strategize and Execute PPC Campaigns: Develop, implement, and manage high-performing paid advertising campaigns across Meta and Google, with a strong focus on performance marketing.
- Budget Management & Scaling: Hands-on management and scaling of significant PPC budgets ($50,000 USD/month or more) to maximize ROI and achieve performance targets.
- Conversion Tracking & Optimization: Implement, manage, and debug advanced conversion tracking solutions, including event setup in Google Tag Manager (GTM), Google Analytics (GA), Meta Pixel, and other relevant tracking platforms.
- Data Analysis & Reporting: Analyze key performance metrics such as CPA, ROAS, LTV, CTR, and CVR. Translate complex performance data into clear, actionable insights and prepare comprehensive reports for stakeholders.
- Campaign Optimization: Continuously monitor, analyze, and optimize campaign performance to improve efficiency, drive user acquisition, and enhance overall campaign effectiveness.
- Market & Competitor Research: Conduct thorough research to identify new opportunities, analyze competitor strategies, and stay ahead of industry trends in the iGaming sector.
- Collaboration: Work closely with other marketing team members and departments to ensure integrated strategies and consistent brand messaging.
- 3+ years of experience in iGaming digital advertising or equivalent verticals.
- Proven track record in performance marketing across Meta and Google; Bing Ads knowledge is a strong plus.
- Hands-on experience managing and scaling PPC budgets of $50,000 USD/month or more.
- Advanced knowledge in conversion tracking, including event setup and debugging in GTM, GA, Meta Pixel, and other tracking platforms.
- Excellent understanding of key metrics: CPA, ROAS, LTV, CTR, CVR, etc.
- Strong analytical and reporting skills—must be comfortable interpreting performance data and translating it into actionable strategies.
- Advanced English is a must
- Competitive monthly salary, commensurate with experience.
- Performance-based monthly bonuses that reward your achievements.
- A fully remote position, offering flexibility and work-life balance.
- The exciting opportunity to work on high-growth iGaming projects across multiple regions.
- Freedom to implement your SEO strategies with full support and resources from management.
- A performance-based, entrepreneurial culture where your skills and ideas truly matter and make a significant impact.
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
An experienced Lead Design Manager is needed to drive innovative design strategies and lead a creative team for a cutting-edge iGaming and SaaS startup operating remotely.
Seeking an experienced Media Buyer specialized in US iGaming to manage multi-channel paid media campaigns in a fully remote and dynamic work environment.
Lead project management efforts to drive paid search activation and innovation within American Express' Paid Search Enablement Team.
Lead omnichannel marketing strategy and digital innovation at AbbVie to drive personalized customer engagement and business growth.
Contribute to Cars Commerce’s SEO team by managing organic search strategies for diverse clients within a vibrant, growth-focused remote environment.
Lead the strategic vision for paid media campaigns as Director of Media Strategy at Wpromote, partnering with a global athleisure brand to drive impactful, integrated marketing solutions.
A Senior Communications Manager role driving PR strategy, executive visibility, and communications at Attentive, a leading AI-powered mobile marketing platform.
Seeking an experienced Media Buyer specialized in US iGaming to manage multi-channel paid media campaigns in a fully remote and dynamic work environment.
Lead the organic search strategy for Kimberly-Clark’s top brands, driving SEO and content performance in a dynamic, hybrid work environment.
Lead and execute regional marketing strategies for WGU Indiana, driving data-informed initiatives that elevate brand presence and student engagement in the Indianapolis area.
Lead Mosaic’s external communications and media relations globally, serving as the key spokesperson and developing strategic messaging aligned with business goals.
A Senior Analyst role at American Express focused on supporting and executing the Amex Offers Enterprise marketing initiatives to strengthen Card Member engagement.
Drive the marketing strategy for VIZIO's advertising products as the Director of Product Marketing, shaping B2B initiatives and leading cross-functional partnerships.
Samsara is looking for a remote Staff Product Marketing Manager to lead vertical marketing initiatives and deliver innovative solutions for physical operations industries.
Contribute to American Express's marketing excellence as a Senior Analyst managing critical campaign execution and cross-functional project coordination in a hybrid work setting.
🔮
Hi, I'm Risa! Your AI Career Copilot
you, just ask me below!
