Short-Form Content Specialist (full-time)
Orlando Informer is a theme-park vacation-planning company founded in 2011. Every year, we help millions of people plan a better vacation to Orlando’s biggest destinations with trusted guides, insider tips, savings, and advice. In addition to providing discounted theme park tickets and hotel bookings, we host the Orlando Informer Meetup—exclusive after-hours events featuring shorter waits, unlimited food, and unique entertainment.
We’re looking for a Short-Form Content Specialist to join our growing team and help us create engaging, scroll-stopping videos and posts for platforms like TikTok, Instagram Reels, and YouTube Shorts.
As a Short-Form Content Specialist, you’ll be responsible for ideating, producing, and publishing content that captures attention within the first few seconds. You’ll collaborate closely with our marketing and creative teams to highlight Orlando Informer’s events, ticket deals, and vacation-planning expertise in ways that are fun, authentic, and shareable.
What You’ll Do
- Brainstorm, capture, and edit daily short-form video content for TikTok, Instagram Reels, and YouTube Shorts.
- Stay on top of social trends, audio, and formats to keep content fresh and relevant.
- Write engaging captions, hooks, and calls-to-action that encourage interaction.
- Collaborate with the team to repurpose long-form content into short-form highlights.
- Track performance metrics and adjust content strategies based on audience insights.
- Take photos of new developments, often in a time-sensitive environment.
- Maintain brand voice while experimenting with creative, trend-forward storytelling.
- 1–3 years of experience in social media content creation (TikTok, Reels, Shorts).
- Strong understanding of platform-specific trends, algorithms, and audience behaviors.
- Proficiency in video editing tools (CapCut, Premiere Pro, Final Cut, or similar).
- Creative storytelling skills with a knack for grabbing attention quickly.
- Ability to balance creative experimentation with data-driven decision-making.
- Time-management skills are a must; this position comes with a degree of independence, and all applicants should feel comfortable meeting deadlines in varying weather conditions with little to no direct supervision.
- Deep knowledge and passion for Orlando’s theme parks, with the ability to go multiple times weekly.
In addition to competitive compensation, Orlando Informer also offers:
- Paid Holidays
- Unlimited vacation time
- Health, vision, dental, and life insurance
- Company-matched 401(k) plan
- Orlando theme-park access
- Remote work flexibility
Average salary estimate
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