Digital Content Creator
WDAF-TV FOX4 Kansas City is seeking a creative, fast-moving Digital Content Creator who is passionate about local news and energized by social-first storytelling. This role focuses on producing short-form stories and videos for our digital platforms and social media, while supporting fox4kc.com and locally produced programs on the WDAF+ streaming channel.
This is not primarily an on-air role. You’ll be hands-on—shooting, editing, and publishing content for Kansas City’s #1 news team, reflecting FOX4’s “Working For You” brand and serving our community.
Responsibilities:
• Create short-form video optimized for social platforms (vertical, square) and digital audiences.
• Shoot and edit original stories using mobile and desktop tools (e.g., Adobe Premiere Suite, Photoshop).
• Add captions, graphics, hooks, and thumbnails to drive engagement.
• Pitch and develop daily digital story ideas rooted in local news and community impact.
• Publish to fox4kc.com, station apps, and social platforms with attention to SEO, accuracy, and trends.
• Collaborate with producers/managers to integrate content into WDAF+ streaming programs.
• Periodically join our podcast-style show to discuss what’s trending on fox4kc.com and social.
• Assess and elevate viewer tips.
• Monitor analytics to refine content strategy and maximize reach.
• Stay current on emerging platforms, tools, and best practices for digital storytelling.
Requirements & Skills:
• Passion for local news and serving the Kansas City community.
• Excellent written and verbal communication; clear, concise AP-style writing.
• Proven experience creating social-first or digital video content.
• Strong shooting and editing skills; comfortable with mobile workflows and lightweight gear.
• Ability to write engaging captions and headlines tailored for digital audiences.
• Sound editorial judgment; familiarity with journalism ethics and copyright best practices.
• Organized and adaptable; able to manage multiple projects and meet tight deadlines in a fast-paced, breaking-news environment.
• Knowledge of SEO and basic graphic/video tools; motion graphics a plus.
• Bachelor’s degree in Journalism, Communications, Digital Media, or equivalent experience preferred.
• Schedule flexibility for early mornings, nights, weekends, and breaking news as needed
Average salary estimate
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