Manager, Media Planning

Job Description:

The Manager, Media Planning role is a critical junior/mid-level role which will report directly into the Associate Media Director. The Manager works very closely with the AD leading the strategic direction and is tasked with being a marketing partner for the clients.  The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day to day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives. This role can be remote, but will be expected to work EST or CST hours.

Responsibilities:

• Experience working on one large account, particularly retail or possibly CPG

• Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc)

• Experience with full funnel media campaigns

• Ability to coordinate with creative agencies on creative assets and account needs

• Ability to coordinate with multi-channel teams to design cutting-edge, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio)

• Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives

• Helps evaluate timelines and manage day to day deliverables

• Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights

• Managing a large Media Budget and Flowchart

• Drive media channel selection and be forward thinking on new opportunities

Qualifications:

• Bachelor’s degree or equivalent experience

• 2.5 - 4 years of total media planning experience

• Relevant media planning and buying experience with specific retail focus

• Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.

The anticipated salary range for this position is $51,000-$83,000. Salary is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

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