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Manager, In-Theater Marketing

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

The Manager, In-Theater Marketing position is based in Universal City, California, and reports to the Vice President, In-Theater Marketing. This role oversees projects with domestic exhibitors and manages campaign execution—translating marketing strategy into exhibitor marketing programs—while maintaining a diverse set of relationships.

The In-Theater Marketing team works across all Universal Pictures and Focus Features titles and collaborates with multiple disciplines within the Universal Filmed Entertainment Group’s Marketing Department, partnering closely with exhibitors on in-theater marketing program executions.

The role requires strong project management capabilities and understanding of digital marketing and the exhibitor ecosystem to identify and implement in-theater marketing opportunities.

The In-Theater Marketing team works across all Universal Pictures and Focus Features titles and collaborates with multiple disciplines within the Universal Filmed Entertainment Group’s Marketing Department, partnering closely with exhibitors on in-theater marketing program executions.

The role requires strong project management capabilities and an understanding of digital marketing. Preferable that candidates also understand the exhibitor ecosystem and have experience working in this field.

Essential Responsibilities:

  • Attend internal meetings and summarize opportunities and next steps for the in-theater marketing team
  • Manage projects and provide daily updates to team members on campaign progress and in-theater initiatives
  • Under the direction of the Vice President, In-Theatre Marketing, the Manager will lead on select projects related to film titles across Universal Pictures and Focus Features
    • Build, update, and finalize in-theater campaign project calendars, tacking documents, reports, and presentations
    • Execute exhibitor partnerships and in-theater marketing campaigns based on goals, strategy, and budget
    • Manage relationships with exhibition partners and pitch marketing concepts to identify opportunities and confirm programs
    • Collaborate with Marketing teams – Creative, Publicity, Brand, International, Digital and Experiential  
  • Provide support in building decks and demonstrates strong presentation skills
  • Ability to analyze in-theater opportunities and experiential executions
  • Track and oversee the progress of global in-theater marketing assets and opportunities 
    • Manage workflows and project status between domestic and international stakeholders
    • Lead cinema partnerships with food and beverage companies and other partners in the exhibition space 

Qualifications

Basic Requirements:

  • Minimum 3 years of in-theater marketing experience
  • Strong project management and analytical skills
  • Strong skills with Keynote and PowerPoint
  • Proven success in rapidly changing environments

Desired Characteristics:

  • Bachelor’s degree or higher degree
  • Studio brand development or marketing experience
  • Excellent verbal, written, and messaging communication
  • Experience with Google Studio
  • Passion for movie theaters and relevant industry expertise
  • Successful track record of collaborations and teamwork
  • Ability to build and maintain positive relationships with theatrical exhibition partners

Additional Requirements:

Hybrid: This position has been designated as hybrid, contributing a minimum of four days a week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $80,000 - $105,000 (bonus eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$92500 / YEARLY (est.)
min
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$80000K
$105000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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Full-time, hybrid
DATE POSTED
October 19, 2025
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