Marketing Operations Analyst

Position Summary:

We’re looking for a Marketing Analyst who thrives in a fast-paced, high-energy environment and is passionate about marketing technology, analytics, and campaign operations. This is a fully remote role ideal for someone who thrives in a fast-paced environment, loves marketing technology, and is passionate about building scalable systems that drive measurable impact.

RESPONSIBILITIES

• Marketing Analytics & Reporting

• Build and maintain dashboards and reports to track campaign performance, lead flow, and funnel health.

• Analyze marketing data to uncover insights and recommend optimizations.

• Support attribution modeling and lead lifecycle analysis.

• MarTech & Campaign Operations

• Own and manage the marketing technology stack, with a strong emphasis on HubSpot (must love workflows, lists, and lifecycle stages).

• Support campaign execution by building scalable, repeatable processes across platforms.

• Assist in the execution and QA of email, digital, and integrated campaigns.

• Support lead scoring, segmentation, and data hygiene efforts.

• Marketing Ops Generalist

• Collaborate cross-functionally with content, demand gen, product marketing, and sales teams.

• Partner with Marketing, Sales, and RevOps to ensure data integrity and alignment across HubSpot, Salesforce, 6sense, and Outreach.

• Help manage marketing project timelines, documentation, and process improvements.

• Jump into ad hoc projects and troubleshoot issues across the MarTech stack.

QUALIFICATIONS

• Bachelors degree and 2-4 years experience or professional experience equivalent .

• A bias for action: you move quickly, but with intention and quality.

• A builder’s mindset: you think in systems, not one-offs.

• Startup grit. You iterate quickly, embrace ambiguity, and enjoy scaling systems from scrappy to sophisticated.

• Preferred 5 years of experience in marketing operations.

• Deep expertise in HubSpot—you know your way around workflows, custom properties, and reporting like a pro.

• Hands-on experience with Salesforce, 6sense, and Outreach (or similar tools).

• Strong analytical skills—you’re comfortable working with data, can hold your own in Excel/Google Sheets skills, have some familiarity with BI tools (e.g., Tableau, Power BI), and, most importantly, can translate data it into actionable insights.

• Passion for marketing technology and data-driven decision-making.

MeridianLink has a wonderful culture where people value the work they do and appreciate each other for their contributions. We develop our employees so they can grow professionally by preferring to promote from within. We have an open-door policy with direct access to executives; we want to hear your ideas and what you think. Our company believes that to be productive in the long term, we must have a genuine work-life balance. We understand that employees have families and full lives outside of the office. To that end, we honor their personal commitments.

MeridianLink is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other characteristic protected by applicable law. 

MeridianLink runs a comprehensive background check, credit check, and drug test as part of our offer process.

Salary range of $70,000 to $100,200 (It is not typical for offers to be made at or near the top of the range.) The actual salary will be determined based on experience and other job-related factors permitted by law including geographical location.

Meridianlink offers:

Stock options or other equity-based awards

Insurance coverage (medical, dental, vision, life, and disability)

Flexible paid time off

Paid holidays

401(k) plan with company match

Remote work

All compensation and benefits are subject to the terms and conditions of the underlying plans or programs, as applicable and as may be amended, terminated, or superseded from time to time. 

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