VP of Growth

We’re redefining the future of menswear — with performance-driven apparel that looks sharp, feels great, and works in real life. Every stitch, click, and conversation is a chance to raise the bar. We act like owners, never settle for average, and move with urgency. At Jack Archer, we’re a team of builders, united by intention and an obsession with delivering for our customers. Come join us and do the best work of your career!

ABOUT THE OPPORTUNITY:

The VP of Growth will be responsible for driving sustainable, profitable growth across all channels - ecommerce, retail, and wholesale - while building the foundation for international expansion. This leader will oversee all facets of marketing, brand development, and customer acquisition, translating financial and customer insights into powerful strategies that scale.

As a member of the executive team, you’ll partner closely with the CEO to define the company’s growth roadmap, ensuring both near-term results and long-term brand equity. You’ll balance creative brand storytelling with analytical precision, leading with vision while never hesitating to get hands-on and scrappy in execution.

WHAT YOU'LL DO:

Growth Strategy & Execution

• Develop and own the comprehensive growth and marketing roadmap for all sales channels: ecommerce (DTC), retail, and wholesale.

• Build and optimize full-funnel acquisition, retention, and conversion strategies leveraging data and insights.

• Collaborate cross-functionally to align product launches, marketing campaigns, and operational planning with growth objectives.

Marketing Leadership

• Oversee all aspects of marketing, including brand strategy, performance marketing, lifecycle marketing, creative and content.

• Drive excellence across paid media - search, social, programmatic, influencer, affiliate, and emerging channels.

• Build a cohesive brand experience across every touchpoint that reflects the Jack Archer ethos and deep customer understanding.

• Foster a culture of creative concepting, brand building, and disciplined testing and optimization.

Financial & Analytical Leadership

• Partner closely with the CEO and finance team to model growth scenarios, CAC/LTV dynamics, and channel profitability.

• Maintain a disciplined approach to resource allocation, ensuring every marketing dollar drives measurable ROI.

• Develop KPIs, dashboards, and performance tracking mechanisms to guide decision-making and accountability.

Technology, Innovation & AI Adoption

• Champion the integration of technology and AI across all growth and marketing initiatives to increase speed, precision, and scalability.

• Evaluate and implement tools alongside the VP of AI that enhance targeting, attribution, creative testing, forecasting, and personalization ensuring Jack Archer stays ahead of the curve.

• Partner with data and engineering teams to build intelligent, automated systems for performance reporting, budget allocation, and creative iteration.

• Lead experimentation with AI-driven workflows across media buying, copy and asset generation, customer segmentation, and predictive analytics to drive both efficiency and creativity.

• Foster a culture of innovation and continuous improvement, encouraging the team to test emerging technologies, platforms, and automation frameworks that enhance marketing performance and customer experience.

• Ensure all technological adoption aligns with brand integrity, customer experience, and long-term scalability goals.

Team Building & Culture

• Build, lead, and mentor a high-performing growth and marketing team.

• Instill a culture of ownership, creativity, and cross-functional collaboration.

• Champion the Jack Archer brand internally embedding customer empathy and storytelling in everything we do.

WHAT YOU HAVE:

• 10+ years of experience leading growth or marketing at a retail apparel or consumer brand, ideally scaling from early growth to mid-size business.

• Proven track record in multi-channel expansion deep experience in ecommerce, retail partnerships, and wholesale distribution.

• Experience launching and growing brands internationally.

• Exceptional financial acumen; comfortable working alongside the CEO on P&L strategy, forecasts, and capital allocation.

• Both strategic and scrappy you can define vision but also dive into details to ensure flawless execution.

• Strong creative sensibility and appreciation for brand storytelling and aesthetics.

• A true brand advocate who lives and breathes the Jack Archer world - curious, customer-obsessed, and relentless in pursuing innovation and excellence.

WHY YOU’LL LOVE IT HERE:

• 📈 Direct impact on the growth of one of the fastest-scaling men’s apparel brands

• 💰 Competitive salary, and meaningful equity

• ❤️ 100% medical, dental, vision coverage, access to One Medical, Headspace, Spring Health

• 🏝️ Flexible PTO with 12 holidays, competitive parental leave

• 💪 Wellness stipend of $1,200 annually paid on a monthly basis

• 🐣 Fertility reimbursement of $20,000 lifetime benefit from Carrot Fertility

• 🍕 Breakfast, lunch, and dinner stipend every day of the week from Uber Eats

Jack Archer is a proud Equal Opportunity Employer where we welcome and celebrate differences. We are committed to providing a workspace that is safe and inclusive, where everyone feels supported, connected, and inspired to do their best work. If you require any accommodations to participate in our recruitment process, please inform us of your needs when we contact you to schedule an interview.