Gimlet Labs is building the foundation for the next generation of AI applications. As generative AI workloads rapidly scale, inference efficiency is becoming the critical bottleneck. Gimlet is redefining AI inference from the ground up, combining cutting-edge research with an integrated hardware-software stack that delivers breakthrough performance, efficiency, and model quality.

Gimlet pairs its inference stack with a seamless developer experience, allowing users to deploy, manage, and monitor AI workloads from frameworks like PyTorch and LangChain at production scale in seconds. Gimlet is spun out of a Stanford research project under Professors Zain Asgar and Sachin Katti. The founding team has deep experience across AI, distributed systems, and hardware with previous successful exits.

We are seeking our very first marketing hire, a dynamic and experienced Product Marketing Lead to shape and execute Gimlet Labs' marketing strategy from the ground up. This is a unique opportunity for a marketing generalist and a true go-getter to establish our brand presence, drive awareness, and generate demand in the rapidly evolving AI inference space. You will be instrumental in defining our voice, reaching our target audience, and driving our growth.

Responsibilities

• Take full ownership of Gimlet Labs' marketing initiatives, developing and executing a comprehensive marketing strategy that aligns with our business objectives.

• Own the company website, ensuring it effectively communicates our value proposition, and continuously refine our core messaging to resonate with developers and AI professionals.

• Plan, execute, and optimize ad campaigns across various channels to drive qualified leads and user acquisition.

• Develop and manage a content calendar, creating compelling blog posts, whitepapers, case studies, and other collateral to educate and engage our audience.

• Plan, coordinate, and represent Gimlet Labs at industry events and conferences.

• Establish and track key marketing analytics, using data to inform decisions and continuously optimize campaign performance.

• Develop and execute email campaigns to nurture leads and communicate product updates and news.

• Create and maintain marketing collateral that empowers sales.

Qualifications

Required

• 7+ years of product marketing experience in developer tools, AI/ML infrastructure, or B2B cloud services

• Proven ownership of end-to-end product launches for deeply technical products

• Demonstrated success in crafting developer-centric content

• Proficiency with marketing automation and web analytics stacks

• Strong written and verbal storytelling skills and the ability to translate complex technical concepts

• Strong project management skills

• Skilled at cross-functional collaboration

• Ability to work independently and as part of a highly collaborative team

• Comfort with ambiguity in a fast-paced startup environment

Preferred

• Deep understanding of the AI inference space (hardware, software, developer tooling)

• Track record marketing usage/token-based developer platforms

• Experience speaking at industry events, webinars, and meetups

• Familiarity/experience with open source marketing strategies