Growth Marketing Manager, SEO & GEO

Salary Range: $70,000–$100,000/year

Equity Range: 0.05%–0.15%

Location: San Francisco, CA (Hybrid)

Job Type: Full-Time

Experience: 3+ years

Visa: US Citizenship/Visa Only

About Firecrawl

Firecrawl is the easiest way to extract data from the web. Developers use us to reliably convert URLs into LLM-ready markdown or structured data with a single API call. In just a year, we’ve hit millions in ARR and 43k+ GitHub stars by building the fastest way for developers to get LLM-ready data.

Previously, we built Mendable, one of the first commercially available “chat with your data” applications. We sold to companies like MongoDB, Coinbase, Snapchat, and more. To do this, we spent a surprising amount of time building reliable infrastructure for getting clean data from the web. When we started to see our founding friends rebuilding the same thing, we thought we might be on to something.

Why Firecrawl

• Technical ownership – Lead critical browser technology and infrastructure

• Real impact – Directly shape how our browser stack drives our entire product

• High velocity – Rapid iteration and deployment of your work

• Small team, big ambition – Collaborate closely with founders, influencing key decisions and future directions

About the Role

In just a year, we’ve hit millions in ARR and 43k+ GitHub stars by building the fastest way for developers to get LLM-ready data. We’re a small, fast-moving team building essential tools for the AI era. We value autonomy, clarity, and shipping fast.

We’re looking for an engineer-minded growth marketer who owns organic search. This isn’t about keyword stuffing or backlink schemes—it’s about building systems that compound, content that ranks, and traffic that converts. Ship content, iterate, measure, repeat.

What You’ll Do

• Own SEO and GEO: Take full ownership of our SEO/GEO strategy and execution. Set targets, hit them, then blow past them.

• Build Content Architecture: Map topic universes, design pillar/cluster strategies, and keep content fresh and ranking. You see the matrix of how content pieces connect.

• Ship & Iterate Fast: Launch content experiments, track performance, double down on winners. No analysis paralysis—just rapid testing and scaling.

• Technical Implementation: Handle schema markup, site speed optimization, crawlability issues. You’re as comfortable in Search Console as you are in code.

• Content Production: Generate and polish AI drafts, edit contributor posts, ensure everything meets Firecrawl standards. Quality at scale.

• Automation & Scaling: Build n8n/MCP flows, connect APIs, automate reporting. If it’s repetitive, you’ll systemize it.

• Data-Driven Decisions: Live in analytics, run experiments, prove impact with numbers. You know which metrics matter and which are vanity.

Who You Are

• Location: Remote—U.S. time zone

• Proven SEO Wins: You’ve cracked top-3 rankings for competitive terms multiple times. Show us the receipts.

• Technical Depth: Comfortable with APIs, automation tools, and quick scripting. You can debug crawl issues and build programmatic solutions.

• Content Strategy Mastery: You understand topic clusters, search intent, and how to build content moats that competitors can’t cross.

• Self-Starter DNA: Side projects, indie SaaS, bootstrapped newsletters—proof you’ve built things without asking permission.

• Speed & Quality Balance: You ship fast but maintain standards. Perfect SEO tomorrow < good SEO today.

Bonus Points

• Built programmatic SEO that scaled to thousands of pages using data + templates.

• Ran profitable Google Ads campaigns that amplified organic growth.

• Was a solo founder who cracked SEO for your own revenue.

• Were the #2-3 marketer at a high-growth startup where you owned the technical side.

• Built a content engine that scaled traffic 10x+ with data, AI, and programmatic pages.

• Have a track record of turning technical products into SEO winners.

What it means to join Firecrawl

• High Leverage — Your processes directly amplify our growth.

• Autonomy — Own your domain; we care about outcomes, not hours.

• Remote-First Culture — Work from your favorite coffee shop, home office, or anywhere with WiFi

• Growth Opportunity — Early equity and a role that scales with the company.

• Creative Freedom — Experiment with new channels, formats, and automations. If it works, we run with it.

Benefits & Perks

• Salary that makes sense — $70,000–$100,000, based on impact, not tenure

• Own a piece — 0.05%–0.15% equity in what you’re helping build

• Full coverage, no red tape — Medical, dental, and vision plans that cover stuff

• Parental leave — 12 weeks fully paid, for moms and dads

• Take a break (seriously) — Unlimited PTO, minimum of 3 weeks off

• Gear up — Get the tools you need to do your best work, no approvals circus

• Wellness stipend — Use it for the gym, therapy, or whatever keeps you human

• SF HQ perks — Snacks, drinks, lunches, and the occasional chaotic energy

• Pet insurance — Because fur babies are family too

• Team offsites — A change of scenery, minus the trust falls

• Sabbatical — 3 paid months off after 4 years, do something fun and new

Interview Process

1. Application Review – Send us your stuff, and a quick note on why you're excited

2. Intro Chat (15-min) – Quick alignment call with the CMO

3. Interview with Founders (45 min) – Conversation with two of our founders, or we may move straight to the take-home if schedules align.

4. Take-Home Challenge (2–3 hrs) — A real prompt (e.g., build a Linear content workflow or n8n outreach flow).

5. Paid Work Trial (1–2 weeks) – Work on something real with us

6. Decision – We move fast

If you thrive in organized chaos, write fluently for engineers, and turn manual toil into slick automations, this is your gig.