Marketing Business Intelligence Analyst
About ComPsych
ComPsychⓇ is the worldwide leader in organizational mental health, well-being, and absence management, dedicated to igniting human potential in workplaces across the globe. For over 40 years, we have combined the best in technology with unmatched human expertise to help individuals and their organizations thrive. Our GuidanceResourcesⓇ and AbsenceResourcesⓇ solutions deliver end-to-end mental health, well-being, work-life, health navigation, and absence support to more than 75,000 customers worldwide, touching more than 160 million lives across 200 countries. Visit compsych.com to find out why 40% of the Fortune 500 choose ComPsych for their mental health and absence management needs.
Job Summary
We are looking for a strategic Marketing Business Intelligence Analyst to join our team. In this role, you will serve as a key partner to the strategy and marketing organization by delivering actionable insights, developing dashboards, and guiding data-driven decision-making. You will leverage business intelligence tools and data sources to evaluate performance across campaigns, channels, and customer segments
This is a high-impact role ideal for someone with strong analytical skills, marketing domain knowledge, and experience in Power BI. This role will report to the Chief Strategy Officer and dotted-line report to the Director of Marketing.
Primary Responsibilities
- Data Management & Reporting
- Work cross-functionally with business leaders to develop and maintain dashboards and visualizations in Power BI
- Support the integration and validation of data from various sources (CRM, web analytics, paid media platforms)
- Perform basic data cleaning, transformation, and querying to ensure accuracy and usability
- Document reporting processes and create guides for dashboard use and interpretation
- Marketing Strategy and Analytics Support
- Assist in tracking and analyzing marketing KPIs such as lead generation, conversion rates, campaign ROI, customer acquisition cost (CAC), and engagement metrics
- Support analysis of current customer segments and the migration of customer data into CRM
- Prepare recurring and ad hoc reports to support the marketing team’s performance tracking and decision-making
- Assist in evaluating the performance of email, digital advertising, social media, SEO, and content marketing campaigns
- Collaborate with marketing team members to define testing strategies and analyze A/B test results
- Contribute to competitive benchmarking and customer segmentation analysis
- Other duties as assigned
Job Qualifications
- Bachelor’s degree in Marketing, Business, Economics, Data Science, or a related field
- Strong analytical mindset and attention to detail
- Experience (coursework, internship, or project work) with Power BI, Excel, or other BI/reporting tools
- Basic knowledge of marketing concepts and performance metrics
- Strong communication skills and ability to present findings to non-technical audiences
- Eagerness to learn, ask questions, and take initiative
Benefits and Perks
- Full benefits package, including Paid Time Off (PTO), medical, dental, vision, 401(k) with match, robust EAP, wellness program, and much more
- The salary range for this role is $60,000 to $65,000
EEO
ComPsych is an equal opportunity employer. All applicants will be considered for employment regardless of race, color, age, genetics, religion, gender, sexual orientation, gender identity, national origin, disability or protected veteran status and any other characteristic protected by federal, state or local laws. ComPsych Corporation maintains a drug free workplace.
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ComPsychⓇ is the worldwide leader in organizational mental health, well-being, and absence management, dedicated to igniting human potential in workplaces across the globe. For over 40 years, we have combined the best in technology with unmatched ...
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